Communication tools
Websites
Requirement
Your website will be the first entry point for the majority of stakeholders looking for information about projects and programmes. On your website, you should provide news and updates on your activities, opportunities for partnerships, ongoing projects and programmes, and the results and impact of the projects and programmes. Here, you can upload photos and share other content which might be interesting for your users. You should also add contextual information, including background information about the EEA and Norway Grants, the contribution by the donors, and cooperation with partners. Writing for the web: Web writing is quite different from writing for print or internal (organisational) writing. Most people scan webpages instead of reading every word, and they remember less of what they read if there are no visual elements. Website solution provided by FMO: The Financial Mechanism Office (FMO) will provide a website solution for the National Focal Points (NFPs). This centralised solution ensures consistency and ease of use across all entities involved in the EEA and Norway Grants. The Programme Operators will make use of the NFP managed website to communicate and should not maintain another website for the purpose of communicating about the Grants. 5
Entities involved in the communication of the EEA and Norway Grants are required to provide information about the project/programme, the Grants, and the contribution from the donor countries on the web.
5 Fund operators commissioned by the FMO to operate specific programmes or projects in the beneficiary states will make use of a website solution provided by the FMO, and connected to the relative beneficiary state, to communicate about their work for the Grants.
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Communication and Design Manual - EEA and Norway Grants
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