Yeargan & Kert - January 2021


‘PERSONALITY ISN’T PERMANENT: BREAK FREE FROM SELF- LIMITING BELIEFS AND REWRITE YOUR STORY’ BY BENJAMIN HARDY Organizational psychologist Benjamin Hardy makes a fascinating argument for why

For leaders at all levels in all types of business, 2020 was a tough year. Those businesses that managed to not only survive but also thrive all have one big factor in common: good leadership. If you want to be a better leader for your team in 2021, here are the latest leadership books you should add to your reading list. ‘FRIDAY FORWARD: INSPIRATION AND MOTIVATION TO END YOUR WEEK STRONGER THAN IT STARTED’ BY ROBERT GLAZER Glazer is an entrepreneur and bestselling author who has taken 52 of the most impactful stories from his inspirational newsletter that goes out to more than 100,000 readers and put them in one convenient book. These stories of struggling entrepreneurs who turned things around can give you the push you need to make an impact in your own circles and end your work weeks stronger than they started. ‘UNLEASHED: THE UNAPOLOGETIC LEADER’S GUIDE TO EMPOWERING EVERYONE AROUND YOU’ BY FRANCES FREI AND ANNE MORRISS Frei is one of the world’s foremost authorities on leadership. In her new book, she’s teamed up with Anne Morriss, a leader in the genomics industry. The book teaches leaders how to empower others. Great leadership takes grit, thick skin, and compassion, and “Unleashed” offers advice from top-performing organizations on how to best achieve all three.

your current personality isn’t the one that’s most important. His new book pushes readers to consider who they want their future self to be, and his ideas aren’t theoretical — they’re full of proven ways to change your priorities, break habits, and use your environment to make you a better version of yourself. ‘HONEST TO GREATNESS: HOW TODAY’S GREATEST LEADERS USE BRUTAL HONESTY TO ACHIEVE MASSIVE SUCCESS’ BY PETER KOZODOY The turmoil of 2020 has pushed brands to reconsider how they appeal to their customers. Many are walking away from deceitful promises and aiming for radical honesty and authenticity, instead. In his new book, Kozodoy examines how this revolution came to be and why it’s working. His guide teaches leaders how they can embrace these qualities to make their businesses better.

3 Most Famous Compliments In History

NO. 3: WHEN PRESIDENT JOHN F. KENNEDY PRAISED THOMAS JEFFERSON ABOVE NOBEL PRIZE WINNERS While a room full of Nobel Prize winners were being honored at a White House dinner, President John F. Kennedy shared a few words complimenting them and also heaping praise on Thomas Jefferson. “I think this is the most extraordinary collection of talent, of human knowledge, that has ever been gathered together at the White House,” said Kennedy. “With the possible exception of when Thomas Jefferson dined alone. Someone once said that Thomas Jefferson was a gentleman of 32 who could calculate an eclipse, survey an estate, tie an artery, plan an edifice, try a cause, break a horse, and dance the minuet.” What an inspiring compliment!

wary of this. Brando’s latest films at that point weren’t selling very well, and Brando was infamous for being demanding on set. To convince Brando to star in the movie, Puzo wrote him a warm complimentary note, saying, “I think you’re the only actor who can play the part of the Godfather with that quiet force and irony.” It worked! Once Coppola came on board, getting Brando was a sealed deal.

Did you know Jan. 24 is National Compliment Day? Think about the qualities you’re most confident about. It’s possible that you’ve heard multiple compliments about those qualities. Compliments can play a huge role in our confidence, and you have the power to impact someone else in the same way! Here are a few of the most famous compliments in history to show how a few short words have inspired big figures. NO. 1: WHEN THE AUTHOR OF THE GODFATHER WROTE A FAN LETTER TO MARLON BRANDO When Mario Puzo’s novel “The Godfather” became a bestselling hit, studio executives wanted to turn it into a movie. Before director Francis Ford Coppola came on board, though, Puzo already knew who he wanted to act as Vito Corleone: Marlon Brando. The studio was


The infamous duo, Bonnie and Clyde, created a public, celebrity-status fascination with their lifestyle. Although they were always on the run, and Clyde Barrow reportedly couldn’t write very well, he still made time to write Ford about his favorite getaway car: The Ford V-8 Model B. “While I still have got breath in my lungs, I will tell you what a dandy car you make,” Barrow wrote. Only a month later, the duo met their ultimate fate.

It’s best not to keep all our great observations to ourselves. Share a compliment to celebrate!



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