Every one of us has our a unique way of talking. Our brand has one too. It’s a way for us to bring our personality to life, it separates us from our competition and it helps build a long-lasting relationship with our customers.
how we al . While our paint comes in 1000s of shades, our voice has just four. Before writing for Crown, you need to understand each of them. Inspiring • Empathetic • Supportive • Playful
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