TICCIT Program (CONT’D FROM PAGE 8)
By planting their saplings at home, students share the sto- ry with their families and communities, creating a lasting connection between sustainable packaging, responsible forestry, and everyday life. Packaging manufacturers interested in bringing TICCIT to their communities are encouraged to start by reaching out to the PPC to learn more about the program. The first step is identifying an ambassador within your company who is excited to champion the effort and help lead the ex- perience locally. From there, the PPC team provides guid- ance, resources, and connections to fellow members who have hosted successful events and are eager to share ideas and best practices. Partnering with Neighborhood Forest also allows PPC and its members to expand the reach and impact of the TICCIT program. By working with an organization dedicat- ed to connecting children with nature, PPC can help make access to tree saplings easier and more scalable for par- ticipating converters. The collaboration simplifies the pro- cess for member companies to host events while ensuring students receive healthy, regionally appropriate trees to plant at home. Together, PPC and Neighborhood Forest are helping more communities experience the powerful lesson at the heart of TICCIT: that renewable materials and responsible forestry create a cycle where trees truly be- come cartons and cartons can help grow new trees. Join PPC members in reaching more students by visit- ing https://ticcit.info .
What makes the TICCIT program especially impactful is the way PPC member companies bring it to life in their own communities. PPC provides the program framework, resources, and guidance to members at no cost, allowing packaging converters to shape each experience to reflect their local community and team culture. Over time, TICCIT has become a meaningful community engagement and team-building opportunity that employees look forward to year after year. From classroom presentations to interac- tive activities, the creativity of PPC members continues to expand what the program can be. Through TICCIT, students learn that trees are a renew- able resource, much like fruits and vegetables, and ex- plore how paperboard packaging is produced, recycled, and responsibly returned to the environment. The pro- gram’s message of Trees into Cartons, Cartons into Trees, memorably comes to life for students. Each child receives a tree sapling packaged in a paperboard carton produced by one of the participating member companies. Students take the sapling home and plant it with their families, turn- ing a classroom lesson into a hands-on experience that continues beyond the school day. This simple but powerful activity helps students see cir- cularity in action. The same renewable material used to make the carton that protects products on store shelves is also part of the cycle of growing new trees for the future.
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10 March 23, 2026
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