TEXARKANA MAGAZINE
Will’s playful personality. He turned words like, “Sure, I like fun!” into art as a deadpan way to communicate that he did not want to take himself too seriously. Even today, his message remains; “If it isn’t fun, it isn’t worth it.” Being present and enjoying what you are doing is what it has always been about for Will. From Portland, with a growing family and a style all his own, Will and Sally returned to Austin to put their official stamp on the town. Today, as a visual icon in one of the world’s most famous cities for art and culture, Will is incredibly humbled by all he has created. “Austin had a strong identity well before I was even alive. So, to come in now and personally get to contribute to that visual identity… it’s actually a lot of responsibility and a tremendous honor.” Will considers his work “approachable and adaptable” for new brands that come into town and want to make a splash, but he also feels his art is diverse enough now for that to work for everyone. As things grow and develop, he is grateful to use his platform to give emerging and underrepresented artists an opportunity to contribute to the evolving scene. Currently, Will does a large amount of pro bono work and donates many pieces to various fundraisers. He is also on the board at SAGE (Supporting Artistic Growth and Entrepreneurship) Studio, a studio and gallery for artists with disabilities. Will has been a guest speaker, giving lectures and meetings of all types, including South by Southwest (SXSW), the world-renowned stage for creativity and out-of-the-box thinking. For aspiring artists, Will always recommends “find your people” first. He believes you must connect with others and be an advocate for yourself. That part came naturally to him, but it can be difficult for some creatives. Social skills, the ability to look someone in the eye, and even just writing a good email are all very important. If you have a passion, fuel it. There are always workarounds and new approaches. Above all, Will says, “Feel free to make mistakes. In the end, it’s the mistakes that make us real.”
Will and Sally Bryant with their two children, Polly and James.
To read more about Will, check out “TXK Roots” on page 66. View Will’s full body of work at willbryantstudio.com and follow him on Instagram @willbryantplz.
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