BFSI Messaging - Strategy Guide - EMEA

Messaging results speak for themselves

more intents resolved per labour unit hour than voice 3.5x

to-serve 13%

reduction in overall cost-

cost-per- contact, down from $10.25 $3.97

concurrent messages, up from 3 chats 10

increase in NPS (from 43% to 67%) 15%

improvement in CSAT, compared to chat, peaking at 93% 8%

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