Time Your Sale, Boost Your Profits WHY SUMMER IS THE PERFECT TIME TO LIST YOUR NAPLES HOME
If you’re considering putting your home on the market, odds are you have already honed in on the snowbirds — people who move to Naples in the winter to escape the cold northern weather — as potential buyers. According to Naples News, our city’s population nearly doubles in the winter months, so you’re on the right track! But before you take the plunge and list your home, consider something else: timing. When you’re putting a house or condo on the market in Naples, one of the most important steps you should take is consulting the calendar. If your abode is ideal for snowbirds flying south for the winter and you’re already considering selling, don’t wait until winter to list it. By winter, many wealthy seasonal movers looking to purchase luxury homes will have already secured their roosts for the season. So, when is the best time to list a home in Naples to attract snowbirds? In our experience — and contrary to popular belief — summer tops the charts. If you list your home in the
next few weeks, you’ll attract quality, forward- thinking buyers with the presence of mind to nail down their winter plans early. You’ll also have plenty of time to come to a favorable deal for everyone involved because your buyer won’t be impatient, short-tempered, or tempted to jump ship for a faster closing. They’ll have time to shop, and you’ll have time to sell them on everything your property has to offer. There are other perks of selling in the summer, too: Longer days mean more light for showings, and the very best curb appeal Naples can offer. Plus, because so many Naples homeowners and realtors have embraced the myth that you need to sell in fall or winter to capture snowbirds, there’s less competition in the warmer months. With fewer luxury homes on the market, yours will stand out like the diamond it is. To learn more about the benefits of listing your home strategically, email kimberlyvincent@ compass.com. Kimberly and Vincent will help you get the timing just right to boost your profits.
RAPID CHANGE 3 Things to Keep in Mind as the Economy Shifts in 2020
Everyone has questions about what’s next for the U.S. economy. Over the last few months, the markets have taken a hit, and the daily headlines are often grim. Some days, it can be hard to find the silver lining. You may be asking yourself, “What should I do to protect my money? My savings? My accounts?” While we don’t know how long COVID-19 will impact the economy, there are steps you can take to protect your wallet and your accounts. Here are a few important things to keep in mind. 1. DON’T STOCK UP. You don’t need to spend hundreds or thousands of dollars stocking up on things like toilet paper, meat, dairy products, or canned goods. While some supply chains will experience a few hiccups because of a
surge in demand, in reality, many supply chains remain intact. Stick to a shopping routine that takes you to the store no more than once or twice a week to minimize contact with others. If you want to save some dollars, cut out extravagances and shop for basic ingredients. If you’re not a home cook, now is a great time to learn. Browse YouTube, watch cooking tutorials, look up recipes, and give cooking a try. 2. DON’T PANIC SELL. The stock market has taken an unprecedented hit, which can be tough to watch. Your first impulse may be to act on emotion in order to save what you can. However, selling investments based on an emotional response can do more harm than good in both the short term and long term.
For one, you are now selling low rather than high. When the stock market recovers — which it will — you’ll no longer have those investments because you sold them. Stocks are a great long- term investment and should represent part of a diverse portfolio. Think rationally before selling. 3. DO CONSIDER BUYING. While the stock market may have taken a turn, now can be a good time to think about adding stocks to your portfolio — buy low, sell high. The stock market isn’t what it was a year ago, but the buying opportunity is there. Talk to your portfolio or investment manager and discuss what course of action makes the most sense for your situation.
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