Gems Publishing - March 2019

How to Sell More Implants in the Next 6 Months Than You've Placed in the Last 6 Years!

GOLDRUSH FLYER Included with this system is a DONE-FOR-YOU full-color 8.5-by-11- inch flyer. Simply add your office name and contact information. Then you’re ready to print and mail to every patient who has visited your practice within the last two years. In addition to the ones you mail, print an extra 1,000 or so and give them to your team to attach to the next day’s patient charts (or routing slip if you are totally digital), and hand them to each patient as you seat them. Your team member says, “Mrs. Jones, Dr. Smith thought this might be interesting for you to see. Even if it’s not something you may need, please take it home with you as you may have a family member, close friend, or relative who may benefit.” Most patients will oblige and take the flyer home. Most will end up in the recycling bin. But several will result in current patients (or new patients!) calling and ASKING YOU FOR THAT VERY TREATMENT! GOLDRUSH EMAILS We also provide DONE-FOR-YOU, customizable emails for you to send to all patients and prospects for whom you have an email address.

As dental professionals, we often mistakenly assume that our patients have a basic understanding of all that is trending in the field or an awareness of the changes that have occurred in recent years. Of greater concern is the fact that most of your patients haven’t a clue about the wide range of treatments and services you offer. And how would they know … unless you tell them? In fact, I’d say it’s our moral and ethical obligation to let them know how we can help. WHY DIDN’T YOU TELL ME YOUWANTED VENEERS?! Over the years, I’ve had a number of members tell me they were dumbfounded (their words, not mine … but appropriate!) to learn that one or more of their seemingly happy loyal patients went elsewhere for their porcelain veneer smile makeovers! How did these dentists find out? The patients returned to their original dentists for continuing recall visits! When asked (sheepishly) why they went elsewhere, the unanimous response from patients was, “Doc, I’m so sorry … I had no idea you even offered that here!” What if I told you there was a 100% DONE-FOR-YOU Gems Family Member internal marketing system that could efficiently make every single one of your active patients aware of whichever treatment or service you’d like to do more of? "'Doc, I’m so sorry … I had no idea you even offered that here!'" For example, let’s say you want to do more implants. Would you like a system that dramatically increases your patients’ awareness of the abundant benefits of dental implants while simultaneously DOUBLING or even TRIPLING the number of implants you’re placing? GOLDRUSH PATIENT MOTIVATOR SYSTEM We’ve created just such a DONE-FOR-YOU multimedia internal marketing system; it’s called “GoldRush Patient Motivator!” There are 36 different modules to choose from! For example, our GOLDRUSH 012 effectively raises your patients’ awareness (and consumption ) of dental implants. Every GoldRush marketing module has three different media tools you’ll need to increase your practice’s profitability AND substantially improve the quality of your patients’ lives. Take action using the GOLDRUSH 012 media tools below. Choose one GoldRush module on which to focus for ONE FULL RECALL CYCLE. You’ll enjoy maximum results if you deploy just two or at most three GoldRush modules each year. 4 InsidersCircle.com | 1-888-880-GEMS (4367)

GOLDRUSH BUTTONS Each GoldRush module has an associated wearable button. Just tell your Personal Gems

Concierge which module you’re about to begin, and let us know how many buttons you’d like (one for every team member). Once you receive them, make sure all team members wear the buttons every day in practice.

When you focus on increasing patient awareness of a particular treatment or service by deploying all three media (flyers mailed, flyers handed to every patient, and the buttons), you will enjoy a measurable increase in patients asking for and scheduling that treatment. To learn more about GoldRush Patient Motivator, reach out to your Personal Gems Concierge to set up a call with your Coach or go to InsidersCircle.com SITE MAP ADDITIONAL RESOURCES GOLDRUSH PATIENT MOTIVATOR SYSTEM (FLYERS AND EMAILS) GOLDRUSH 012 Implants!

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