minority government, you can contribute to the solution. The future identity of Canada will be shaped by the vision of the next parliament—this is your chance to make a difference and have a voice.
purchases, or subscriptions, voting is a resounding declaration to those who might see us as passive or indifferent. A strong voter turnout sends a clear message to foreign powers and our own government that Canadians value their country. There’s no stronger response to a bully than a nation willing to defend its beliefs. Similarly, a parliament that knows the will of its people will be less likely to stray from public demands. ACCURACY Politics is a game of numbers, power, and manipulation. Low voter turnout often results in the election of parties that don’t truly reflect the will of the people. The largest group of voters are not tied to any party—they are every day, working-class people who care about issues, not partisan
policies. Many of them don’t vote, relying on polls to determine which candidates are leading. They often think, “Why bother voting if I already know who’s going to win?” But the real power is with voting. Politicians seek control of the shared power, and political strategists know how to target voting blocs to win seats. The lower the turnout, the easier it is for them to manipulate the process. This results in a government made up of people few actually want, with policies that differ from what was promised during the campaign. In these uncertain times, the only way to ensure the system works as it should, and that is to vote. Tell your neighbors to vote. The people must hold the power, not the pollsters or political manipulators. Don’t let the polls dictate the outcome—vote to give an accurate reflection of the ideas Canadians want our government focused on.
NATIONAL PRIDE Media reports about the growing trade conflict between Canada and the U.S. repeatedly highlight something remarkable about our nation: Canada has never been more unified around shared values. “The True North, Strong and Free” has never resonated more loudly. The solidarity around buying Canadian and defending our sovereignty is being noticed. This election is about affirming what Canada stands for and our actions to date. Just as we make choices about vacations,
national support. Even a divided mandate, if it reflects record participation, will hold significant weight at the negotiation table. A low voter turnout is seen as a sign of weakness—an apathetic population unwilling to back its country’s policies. Those who seek to exploit Canada will be watching to see how engaged we are in defending fairness, sovereignty, and national pride. A strong vote count is the clearest show of force and a powerful bargaining lever at the negotiation table.
together in the election. The government that is chosen will shape how we live for years to come. Now is the time to ensure that your values and beliefs are reflected in the government we elect. The next few years will bring both challenges and opportunities. Canadians must make their voices heard and choose the kind of country and community they want to be part of. Achieving the best outcomes for our future will require sacrifice, dedication, and engagement. Those who have opinions but don’t vote are allowing others to decide what Canada will stand for. Though political parties have different approaches, there are core issues that unite them. The destination we want as a nation is clear, but the path to get there is what divides us. Whether you prefer a majority or
MANDATES The winner of this election will face a challenging road ahead. The future is uncertain, especially with a long-time ally making a high-stakes gamble—some argue a losing one—by using tariffs to address their economic struggles. Canada cannot avoid the ripple effects of these tariffs, nor the economic turmoil they’ll bring to the U.S. domestic economy, markets, and global affairs. Our nations are deeply interconnected. Canada must pivot and negotiate a path forward that benefits its citizens, businesses, and industries. Regardless of the outcome, a high voter turnout is essential. For effective negotiation, the new leader must have a strong mandate—a clear signal of
VISION Every Canadian has a unique vision of what the country should look like. It’s important that these individual perspectives come
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