TRENDS & OPPORTUNITIES
WITH CEO NORMAN RAAD
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AFRICAN DIALOGUE INTERVIEW
2022
A s the year draws to a close, we can all agree that we are glad to see the back of Covid. How can one not be positive looking forward. We have endured the unexpected, incomprehensible and something nobody could advise on. We were simply told to be and to do and had no say or response to what we had to accept. Many businesses simply closed down and could not find a way to navigate through lockdown. Many landlords were forced to sell, as they had businesses who were on the brink of closing down or simply couldn’t pay the rent. It was something out of the ordinary and in that period, those entrepreneurs made something happen. It was an opportunity to reinvent themselves and to try something new. It was a case where excess was too much and where less was more. Everyone was simply looking at what they didn’t need and cashflow crisis was becoming a reality and was starting to take casualties. 2021 was always destined to be a challenging year and even though we got off to a relatively good start in the months of February and March, we were soon into our third lockdown and then as soon as we seemed heading for recovery, the country experienced their first unprecedented and deadly looting campaign. Something we never believed would ever reach the most progressive state in Africa. With a government riddled with corruption scandals there was really no officials to stop the inevitable. AYEAR IN REFLECTION
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