Lincoln Students Union - Director Of Commercial Services

About The Role

To ensure that all the commercial services are market-led and able to compete effectively with private sector operations through identification of best practice, benchmarking and monitoring competitors. To ensure the development of comprehensive marketing plans and marketing communication plans for each of the function’s services and outlets, in conjunction with the Head of Marketing and Communications. To ensure that the function’s services are customer focused and responsive to customer demand, by commissioning appropriate programmes of market research from the Marketing function and developing action plans in response to such research. Working with the Group Director of Finance to be responsible for the annual setting, monitoring, and achievement of the Commercial Services revenue and capital budget, and oversee, via delegated budget holders, budgets for each of the core areas within the function. To report on a monthly basis on any significant variances to budgets and appropriate actions to address such as variances with key action plans. To maximise profitability and cash generation through enhancing sales and margins, controlling all costs and stock effectively, and securing and managing major sponsorship contracts. To lead staff in best practice in financial management and to ensure that financial systems are adhered to at all times. To ensure mutually beneficial relationships exist with suppliers and to oversee the function’s contracts.

14

Made with FlippingBook Converter PDF to HTML5