― D E S I G N ―
LESS IS MORE
In 2018, Elite launched the Elite Design Award contest to support innovation in design and stay in step with the times. Every year, the firm invites designers from all over the world to take a new approach to the bed itself. In turn, these fresh insights allow us to continually introduce new developments. THE HEM BED, WINNER OF THE 2023 ELITE DESIGN AWARD 34-year-old French designer Joris Bonnesoeur won the 2023 Elite Design Award with HEM, a floor-level bed featuring an extra-wide headboard. Seen from a distance, the low-slung profile of the bed (and its promise of comfort) resembles nothing so much as a 1950s Cadillac. The bed base and headboard are quilted throughout, creating a sense of visual fluidity and very pure lines. The quilted headboard has large storage pouches on either side serving as invisible bedside tables; it lies over the wooden structure like a duvet. The end result is at once reassuring, minimalist, and very cosy. Together with his business partner Lucie Guinebault, Joris has opened Joie Design Office in Avignon, France, providing interior design and bespoke furniture. Won over by Elite’s DNA and its ethos of high-quality products built to last, Joris explains the thinking behind the award-winning bed: as he puts it, HEM is in line with “the simplicity and sobriety of the modernist movement, based on the principle that Less Is More”.
- 31 -
Made with FlippingBook Digital Publishing Software