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Page 1 What 2019 Taught CrossFit Page 2 Automation Has Come to Small Business Congrats to Our O2 Athletes! Page 3 Paleo Pumpkin Pancakes How One Box Gained 6 Times Its Membership in 2 Years Page 4 A Reading List for Real Success
BOOK RECOMMENDATIONS FROM THE ULTRA SUCCESSFUL
BUILD A MILLIONAIRE’S LIBRARY
‘IT’S NOT ABOUT THE COFFEE: LEADERSHIP PRINCIPLES FROM A LIFE AT STARBUCKS’ BY HOWARD BEHAR Who read it? Katrina Lake, founder and CEO of Stitch Fix Starbucks is known for its quick coffee and seasonally controversial cups, but that’s not what turned the company into a world- conquering success. In “It’s Not About the Coffee,” Howard Behar highlights the importance of company culture and the role business leaders play in helping their team members reach their full potential.
What does every successful person have in common? They read. Avid reading is a key characteristic of the ultra successful because, through great ideas, you can learn how to achieve your full potential. If you want to be more successful in business and in life, you should definitely add these great books to your reading list. ‘BUSINESS ADVENTURES: TWELVE CLASSIC TALES FROM THE WORLD OF WALL STREET’ BY JOHN BROOKS Who read it? Bill Gates, founder of Microsoft Famously loaned to Bill Gates by Warren Buffett himself, “Business Adventures” was written and originally published shortly after the stock market crash of 1962. In this book, John Brooks recorded the successes and failures of 12 major companies of the era, including Ford, Xerox, and General Electric.
‘CREATIVITY, INC.: OVERCOMING THE UNSEEN FORCES THAT STAND IN THE WAY OF TRUE INSPIRATION’ BY ED CATMULL WITH AMY WALLACE Who read it? Mark Zuckerberg, co-founder and CEO of Facebook Ed Catmull, co-founder of Pixar, is responsible for some of the most successful animated movies in the history of cinema. “Creativity, Inc.” explores the creative process behind such
‘LETTERS TO A YOUNG POET’ BY RAINER MARIA RILKE Who read it? Jen Rubio, co-founder and president of Away
From 1903–1908, renowned German poet Rainer Maria Rilke wrote letters to a young, aspiring poet. These candid thoughts from one of the greatest artistic minds offer insights on life, love, and how to fully experience the world we live in. Each letter is a valuable reminder that we should never underestimate our own artistic spirit.
films and how this process can be replicated in any industry. Forbes has suggested that Catmull’s book “just might be the best business book ever written.”
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