Key Takeaways
• COVID had a significant positive impact on key metrics for stores maturing in 2020.
• Avg sales/SQFT has grown $21/SQFT for maturing stores versus the prior year. • Stronger sales among stores maturing in 2020 resulted in stores performing well beyond their proforma, averaging 123% for their first year.
• Branches continue to outperform New Investor stores in most metrics • Combining the last 5 years, Branches have a 26% sales advantage and can drive 21% more transactions in their stores versus New Investors • However, New Investor stores maturing in 2020 performed as strong as branch stores in sales/sq ft but branch stores generated, on average, 28% more transactions per day.
• The average % to proforma over the past 5 years is at 114% overall with stores who matured in 2020 at 123% • Super stores are more likely to outperform their proforma at 128% • More effective owners also outperform their proforma regardless of owner type
• Best Brands – consistent growth amongst all metrics as stores carry more best brands • Stores maturing in 2020 who carry 10-11 best brands • Average % to proforma was 129% • Avg sales/SQFT was $168
• Year 2 & Year 3 Analysis – stores see consistent growth across all key metrics each year. • We continue to see positive growth for all formats each year
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