KTC 2025 Sales Playbook

2025 KERR INFECTION PREVENTION PLAYBOOK

2025 KERR INFECTION PREVENTION PLAYBOOK

It really is as Easy-as-1-2-3, features to talk about: Selling Wipes

1-Step Wipe vs 2-Step Wipe (Efficiency, cost savings) Compared to competing 2-step wipes, our 1-step * wipes (CW 2.0 and HP) have the potential to reduce wipe usage up to 50% while still providing a user and material-friendly solution.

Emerging Viral Pathogen (EVP) Claim (Security against future threats) CaviWipes 2.0 and CaviWipes HP are qualified (against enveloped, small, and large non-enveloped viruses), providing protection against future pathogens. A company can apply for an EVP claim, even before an outbreak occurs, based on current EPA (Environmental Protection Agency) -approved claims for harder-to-kill viruses.

New Lids (Ergonomics, ease of use, aesthetics) All our wipes (yes even CaviWipes1 ™ ) have new lids now. These new tops open and close more easily and securely, and dispense wipes with precision, helping to reduce waste.

Duck Tail Design Easy to Open & Close with 1 Hand

Other factors like cost savings when switching to Kerr products or the reliability of our supply chain can be important to some customers as well.

Optimal Orifice Easy Wipe Pull, No Tears & No Waste

Oh, and did you know our wipes regularly win the best-in-class awards?

Colored Cap Easier Staff Identification

*Precleaning is required when visibly soiled and/or disinfecting against Candida auris, HIV, HBV and HCV.

Large Well Optimal Closure & Wipe Dry-Out Protection

Strong Hinge Durable Design

Contact Time/ Kill Time (Speed, ease of use) Universal contact time (against labeled organisms) means ALL pathogens listed on the label are killed in the same amount of time. Faster contact times and fewer products could help simplify protocols. Our universal contact times (against labeled organisms) could improve staff efficiency vs. competing products with longer contact time. CaviWipes HP has a universal contact time of 1 minute and CW 2.0 has a universal contact time of 2-minutes against all pathogens listed on the label.

Pathogen Claims (Efficacy) This is the number of pathogens a product claims to kill. For CaviWipes - 16; CaviWipes 2.0 - 60; CaviWipes HP - 67

Dental Advisor Top Surface Disinfectant (Alcohol Based) for 2025 - CaviWipes™ 2.0 Dentaltown Townie Choice Awards for 2024 - Best Surface Disinfectants - CaviWipes ™ and CaviCide

AWARD WINNER

Material Compatibility (Life of equipment) All our wipes offer excellent compatibility * with most surfaces in dental clinics. CaviWipes and CaviWipes 2.0 have won awards for best in-class material compatibility from Dental Advisor.

*Data on file

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Confidential - For Internal Use Only

Confidential - For Internal Use Only

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