Think-Realty-Magazine-October-2018

Zero to 150 in Less than 1,000 Days

Over the next year , Jamie completed a step-by-step wholesaling program and had built a thriving wholesaling business.

I JUSTWANTTO KEEPRIDING THIS REAL ESTATE ROLLER COASTER!"

W Streets did more than 150 deals in 2018 and expects to transact more than 200 in 2019.

2016: 6 months later, she sold her first flip for a $30,000 profit, and, shortly thereafter, inadvertently did a $40,000 wholesale deal.

Jamie started out as a golf course promoter,

In 2015 , she earned her real estate license, planted

then founded a successful clothing resale business before taking over office management at her father’s cable contracting company.

her sign to announce the achievement, and

JAMIEWOOLEY

announced she would be investing full-time starting in four months.

was not passionate about the business.” Next, Wooley started a highly successful clothing company, purchasing designer items in California and reselling them at a local market. When that did not light a fire either, however, she started managing her father’s cable contracting company office while secretly studying for her real estate license. “I admit, I was watching HGTV and I loved it!” she laughed. “I realized I would love real estate and I was already passionate about it. When my husband and I were young and broke, we bought an older home and renovated it all by ourselves, so I knew I could renovate a property. I had just never thought of real estate as something I could do as a career before – especially at 21 years old and as a new mother. Once I did, it all clicked.” Wooley did not tell anyone while she was working toward her license, but then she dropped the bombshell. “After I passed the test, we were having lunch at my parents as a family on Sunday. I got out my ‘for sale’ sign, put it in the yard, and had everyone come out. I just said, ‘Look what I did!’ and they were so shocked. It was a surprise to everybody.”

organic lead generation efforts. “I told everyone in the company I was looking for a house to flip, and pretty soon two guys who had inherited a house and were about to lose it at the tax auction asked me to come look at their property,” she said. Three days later, they signed the contracts at a local McDonalds and Wooley was on her way. “I made $30,000 on that house and I was completely hooked,” she said. “I knew I wanted to ride that roller coaster again and again.” Wooley went to work looking for a second deal, but it cost her some serious sweat equity. “I had no idea how to find discounted houses. They don’t teach you those kinds of things in your basic real estate license course!” she said. “I was door-knocking, going on Craigslist; I had a serious hustle mentality and was constantly networking.” As it turned out, her second deal would lead Wooley from flipping to wholesaling, although she was not planning for that. “My second house was a downtown, historic home that I got under contract for $80,000. About a week after I’d signed the papers with the owner, I got a call from another investor who had tracked me down as the new owner. He offered to buy the property for $120,000.” Wooley was so new to real estate, she said, that she did not believe the

offer was real. “I told him I hadn’t renovated the property yet, and he told me he didn’t care. And that was my first wholesale deal.” As soon as the deal closed, Wooley put part of her flipping profits directly into her education, taking a wholesaling course while she searched for her second deal. “It was a step-by-step, daily program, and I did exactly what it said to do. That is how I created my wholesaling business, and now we’re looking at more than 150 deals in 2018 and probably more than 200 in 2019,” she said proudly. One of the things that makes Wooley really stand out from other wholesalers (other than the huge volumes of deals, of course) is her affection for being right in the middle of the action. “When I got started, I did everything myself. I didn’t want to source anything out because I wanted to know how to do it all and I also wanted to make sure I had money to spend on marketing,” she explained. Just two years later, she has a fine-tuned system in place for sourcing deals and identifying the best route to the greatest returns for each one. However, despite the systems, Wooley is still clearly right in the middle of the action, exactly where RIGHT INTHE MIDDLE OFTHEACTION

she wants to be, and she hires employees with the same type of passion for their particular purposes as well. “My first hire had to learn the entire process just like I did, although she is my transaction coordinator now,” Wooley explained. She noted “about 70 percent” of her original hires are no longer with her and said bluntly, “It wasn’t their fault. I didn’t know what I was doing. I was just growing and hiring constantly. I’ve learned so much so fast, just like you start to figure out how things are going to go if you keep riding a roller coaster.” Wooley believes strongly that the ability to enjoy a job is crucial to good performance from any employee, but the issue is particularly relevant in real estate. “Think about taking calls from homeowners. Sometimes those aren’t particularly enjoyable,” she said. “You have to have someone taking those calls who really values helping that homeowner out and who truly believes that is what they are doing.” Wooley’s company uses multiple strategies to create returns on deals, which is one of the reasons they operate at such a high volume despite the relatively short time they’ve been in business. “If someone is in some form of distress, we know we can probably come in and help. Knowing that makes taking these hard phone calls and

ZERO TO 150 INNO TIME Once Wooley gave notice at her job, she wasted no time starting some

Wooley’s favorite “pop of color” these days? Turquoise accents.

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