Alexander Abramson, PLLC May 2019

DEAL-MAKING IN THE DIGITAL AGE My Journey in Law Your Business Matters • (407) 649-7777 May 2019

is coupled with a lifelong inquisitiveness for technology, my firm’s clients gain access to a laser focus on providing the best representation for their business. Through this practice, we are able to afford our staff industry-leading resources, allowing them to practice to the best of their abilities. When it comes to innovation, Alexander Abramson works hard to stay at the forefront of our field. Since 2005, I have helped countless clients see their business-related issues through to an outcome they can be proud of. However, as happy as I may be with where I am today, it was a long road getting here. I began practicing in 1993, and my journey in law started with its fair share of hurdles. My first job after law school was in patent law, and I could not have hated it more if I tried. I didn’t get into this industry to sit at a desk all day staring into a blank abyss of paperwork. But there was a bright side: What that position did offer me was the opportunity to interact quite a lot with in-house counsel. That exposure helped me realize where I wanted to be for the rest of my career. While no job is perfect, I knew I had to get out from behind that desk. I figured, while I was at it, that I might as well merge all my various passions into something I would never grow tired of. Since I was young, I’ve always been a bit of a numbers guy, and by extension, I’ve had an abiding interest in all things technology. These dreams date back to the 1970s, when I was messing around

with behemoth 8-bit computers that filled whole buildings. I wanted to find a way to consolidate my interests into a law firm at the forefront of its industry, in both innovation and customer outcome. I like to think we’ve done just that, and the results show in the many smiling faces of the clients we’ve served. Because of our services, many of them have been able to walk back into their lives with a continued sense of optimism about their futures. Today, we have our mind set on branching out into all facets of our industry. In the past 18 months, we have released two books and rolled out a new campaign to help other attorneys plan and execute the profitable sale of their practices. As for us, we aren’t going anywhere. We pride ourselves on being a pillar of our community and delivering all the benefits a small firm is able to offer. Here at Alexander Abramson, we’re more interested in helping our clients feel at home than cycling them through for profit. We pride ourselves on offering end-to-end legal services for both multi- owner and single-owner businesses. Whether you need help forming a new business partnership and drafting its partnership agreement, safeguarding the growth of the company with the appropriate commercial contracts, or developing a successful exit strategy, you can contact us at (407) 649-7777 or visit our website at We’d love to help you and your business make a deal.

Welcome to the April edition of “Your Business Matters!” Spring has sprung, which means flowers of all shapes and colors will soon be blooming in full. Not to be outdone, we decided to give our newsletter a little makeover, too! Along with our updated design, I thought it might be good to take a look at how we began and blossomed into the firm we are today. Let’s take a trip down memory lane. As far back as I can remember, I’ve always been interested in deal-making. It’s why I do what I do today. The art of negotiation, the nuance of compromise, and the intricacies of complex transactions all add up to getting people exactly what they want for exactly what they want to give in exchange. The thrill is in the details of the deal; that’s why I’ve stayed in my area of law for so long, and that’s why I’m proud of what I’m able to offer my clients and community. I love working with you to get you the best possible outcome for the least amount of stress. When a detailed understanding of business law

–Ed Alexander


(407) 649-7777

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