• Continue strategic alliances with local, regional, state, and national organizations such as Greater Dallas Planning Council, North Texas Commission, The Real Estate Council, City of Dallas, Dallas County and International Economic Development Council (IEDC), North Central Texas Council of Governments(NCTCOG), Urban Land Institute(ULI), Governor’s office of Economic Development. • Continue to drive viewership and provide up-to-date content to the new DEDC.org website through all social media platforms (Facebook, LinkedIn, Instagram, Google+, and Twitter). • Explore progressive marketing into prominent publications and blogs such as D CEO, D Real Estate Daily, Dallas Business Journal, Forbes, Bisnow and various Site Selection and Relocation publications. • Understand operational, HR, and other policies. • Familiarity with bylaws. • Cross training of staff and skills training at least once a year. • Improve technology and document retention, as well as secure communications. • Quarterly reporting to City Council. • Quarterly committee meetings to include Personnel and Audit. • Board retreat/staff building. • Board training on Open Meetings/Open Records and general economic development. Continue to strengthen the EDC Board and Staff Increase the net sales tax revenue by at least 5% • Commit to continued efforts to enhance daytime traffic in community through attractive and healthy retail options. (Ex: Grow DeSoto Business Incubator). • Continue to pursue industry related projects that yield high returns in inventory sales. • Continue participation in International Council of Shopping Centers (ICSC) programs. • Continue marketing DeSoto’s I-35 Corridor as a retail and industrial gateway into the Dallas-Fort Worth metroplex. • Leverage the Retail Coach market report and urge special emphasis on Beline Road and Cockrell Hill Road. Increase employment opportunities • Design systematic incentive compliance reporting system in partnership with City of DeSoto regarding annual full time/part time employment numbers and percentage of City of DeSoto residents employed by companies participating in DEDC/City of DeSoto incentive programs. • To increase employment opportunities to 1,000 jobs. • Higher livable wages with benefits. • Training platform with local educational institutions and businesses. • Promote and co-host Job Fairs.
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