PPC’s 2022 Spring Outlook And Strategies Conference Slated For March 9-11 In Denver Folding carton industry executives from across the United States and Can- ada will come together from March 9-11 to learn, network, and grow at the Paperboard Packaging Council’s (PPC) 2022 Spring Outlook and Strate- gies Conference in Denver. Taking place at the Hilton Denver City Center, the three-day event will feature renowned speakers, Q&A panels and net- working, and an award ceremony honoring the winners of the 2022 Paper- board Packaging Alliance Student Design Challenge.
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“We’ve gathered together an A-list agenda to help our executives ele- vate their retention strategies in this new workplace era and plan for the fu- ture so they can prosper amidst cyclical turns in the economy and markets,” said Ben Markens, PPC President. “In addition to informative sessions and networking, we will celebrate student designers from all over the country with a very special awards ceremony.” Attendees will hear several informative speakers throughout the event. According to one keynote speaker, David Avrin, CSP, president of The Cus- tomer Experience Advantage, overall buying patterns have shifted dramat- ically in recent years. Today, those who win business can deliver faster and are easier to work with than their competitors. In a revealing, thought-pro- voking, and entertaining presentation, the customer experience expert will shine a light on this profound shift in customer expectations while show- casing everyone’s role in eliminating friction during the buying process, re- sponding to prospects, and creating customer experiences worth sharing. PPC will also welcome to its stage for the first time David B. Sewell, CEO of WestRock. Sewell will share observations from the past year and the areas he’s accelerating as he leads WestRock into its next era. Additionally, leading economist Alan Beaulieu, a longstanding PPC meeting staple, will return to update attendees on the latest economic indi- cators and how they will affect the paperboard packaging market. “We look forward to welcoming our members to the beautiful and di- verse city of Denver where they’ll network with our executive ranks and gather new ideas to strengthen and grow their businesses,” said Markens. “Members will be sure to gain valuable insight into the latest converting solutions, gather advice from our expert speakers, and enjoy the opportu- nity to network and grow with a welcoming community of industry peers.” Visit www.paperbox.org for more information. 14 March 7, 2022
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