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Fetch for Pets to Release Care Bears Plushes for Pets to Celebrate 40th Anniversary A new license agreement grants Fetch for Pets the rights to develop a line of Care Bears pet products to celebrate the 40th Anniversary of the beloved franchise. Fetch for Pets is a premier New York-based pet product manufacturer that will develop a line of pet toys inspired by the characters and designs of the Care Bears, first launched in 1982 as consumer products, greeting cards, and later a series of animated television shows and feature films. “For nearly 40 years, the Care Bears have been building a diverse, global community of fans of all ages,’ says Robert Prinzo, Head of Global Licensing, Cloudco Entertainment. “We pride ourselves on aligning with partners that are able to create products that keep our fans excited, and we’re excited to introduce a new way for fans and their pets to collect Care Bears.” “I grew up watching these lovable bears teaching kids about emotions and individuality,” adds Sage Scoli, licensing manager for Fetch for Pets. “I’m thrilled to see them making a comeback and honored to be part of the next phase of spreading the Care Bears message of sharing and caring with families and their four-legged friends!” The merchandise line is currently in development by Fetch for Pets and will include a range of plush squeaker dog toys representing 9 of the original characters: Cheer Bear, Grumpy Bear, Funshine Bear, Bedtime Bear, Share Bear, Tenderheart Bear, Wish Bear, Care-a-lot Bear, and Birthday Bear, with additional designs to be released in future collections. #### About Fetch for Pets Fetch for Pets, a New York City based pet product manufacturer, was founded in 2008 and quickly became an innovative leader, dedicated to bringing trusted consumer brands to the pet industry. The company develops pet products across multiple categories including grooming, oral care, stain & odor control, food & treats, apparel & accessories, toys, health & wellness, bowls & feeders, collars & leads and small animal care supplies. Fetch for Pets has revolutionized the pet licensing business working closely with top retailers, brand teams and factories to build cutting edge programs that raise the bar on quality, value and innovation. The portfolio of brands includes Disney™, Marvel™, Star Wars™, Burt’s Bees® for Pets, Arm & Hammer, SHOUT™, GLAD™, Fresh Step, CHI®, Wet Ones®, Martha Stewart, Peeps®, DC Comics™, Peanuts® and more. Please visit www.fetch4pets.com for more information. About CARE BEARS™ Introduced in 1982 through consumer products, greeting cards, and later a series of animated television shows and feature films, Care Bears is one of the most popular and endearing children’s properties in the world. Fans of all ages are drawn to the lovable, huggable bears from Care-a-Lot who inspire all to have fun, share, and care. The Care Bears first appeared in their own television specials in 1983 and 1984, followed by a long-running animated TV series and the leap to the big screen in 1985-87 with The Care Bears Movie trilogy. Care Bears & Cousins, a Netflix original CGI-animated series, launched in fall 2015. In 2019, a brand- new look and mission for the Care Bears was introduced in Care Bears: Unlock the Magic, a 48 episode, 2D animated series currently airing in the US on Cartoon Network, Boomerang, and HBO Max via its Cartoonito preschool block. In 2022, the Care Bears are celebrating 40 years of sharing and caring through the launch of new consumer products with key retail partners and a range of new toys with Basic Fun.
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