The Arm & Hammer name is synonymous with baking-soda powered cleaning solutions. Now a leading brand in the pet space, Arm & Hammer provides pure, versatile, effective and economical dental, air care, grooming, waste management, toys, treats, and bedding for pets. Without the use of harsh chemicals. Arm & Hammer brings pets and their owners products only the best.
1407 Broadway – STE 601 New York, NY 10018 fetch4pets.com
®
Fetch for Pets Brings Kellogg Family Favorites to the Pet Industry
Fetch for Pets and Kellogg Company, one of the original plant-based food companies, have signed a licensing partnership to deliver Kellogg’s Frosted Flakes®, Cheez-It®, Eggo®, Froot Loops®, and Rice Krispies® pet product lines for Fall 2022. The products will center around dog toys that bring the lighthearted, family- nurturing nature of the Kellogg brand into the American home. Fetch for Pets is a premier New York-based pet product manufacturer that will develop a line of pet toys inspired by the Kellogg food brands. Sage Scoli, the licensing manager for Fetch for Pets, says, “We are excited to collaborate in this new venture with Kellogg. It’s a brand with excellent potential to align with the values of the Fetch for Pets customer: they’re well-known, family-friendly, and have instantly recognizable characters that we’re re-imagining as fun pet products that both brands’ consumers will love.” The launch coincides with Kellogg’s celebration of 2022 as the Year of the Tiger, featuring Kellogg’s Frosted Flakes® mascot, Tony the Tiger®. “Tony the Tiger is the perfect icon to bridge our two brands,” Scoli continues. “He’s as timeless as Kellogg’s Frosted Flakes, with many of us having happy memories of eating the cereal as kids while watching Saturday morning cartoons. With this new line, pet owners will be able to share that joy with their four-legged family members, too.” The initial line includes plush toys, with additional rope tug toys for dogs, burrow toys, and interactive snuffle mats in development for later launch. About Fetch for Pets Fetch for Pets, a New York City-based pet product manufacturer, was founded in 2008 and quickly became an innovative leader dedicated to bringing trusted consumer brands to the pet industry. The company develops pet products across multiple categories, including grooming, oral care, stain & odor control, food & treats, apparel & accessories, toys, health & wellness, bowls & feeders, collars & leads, and small animal care supplies. The portfolio of brands includes Disney™, Marvel™, Star Wars™, Burt’s Bees® for Pets, Arm & Hammer, SHOUT™, GLAD™, Fresh Step, CHI®, Peeps®, DC Comics™, Peanuts® and more. Please visit www.fetch4pets.com for more information. About Kellogg Company At Kellogg Company (NYSE: K), our vision is a good and just world where people are not just fed but fulfilled. We are creating better days and a place at the table for everyone through our trusted food brands. Our beloved brands include Pringles®, Cheez-It®, Special K®, Kellogg’s Frosted Flakes®, Pop-Tarts®, Kellogg’s Corn Flakes®, Rice Krispies®, Eggo®, Mini-Wheats®, Kashi®, RXBAR®, MorningStar Farms® and more. Net sales in 2021 were nearly $14.2 billion, comprised principally of snacks as well as convenience foods like cereal, frozen foods, and noodles. As part of our Kellogg’s® Better Days ESG strategy, we’re addressing the interconnected issues of wellbeing, climate and food security, creating Better Days for 3 billion people by the end of 2030. Visit www.KelloggCompany.com.
Page 1Made with FlippingBook - Online catalogs