Visit Oklahoma City Annual Report FY25

SPORTS & EQUINE RECRUITING PREMIER EVENTS AND ATHLETES TO COMPETE IN OKC

2025 WCWS ON ESPN SMASHES THE RECORD BOOKS

MOST-WATCHED WCWS ON RECORD VIEWERS 1.3M

MOST-WATCHED WCWS FINALS ON RECORD VIEWERS 2.2M

NCAA TOURNAMENT FINISHES UP 3% YOY

OVERALL WCWS UP YOY 2.4%

VIEWERS 591k

SPORTS DEVELOPMENT RECORD-BREAKING ATTENDANCE The 2025 NCAA Women’s College World Series shattered records: 119,778 total attendance – highest in event history

ELITE EVENTS USRowing’s Rowfest 2024 became RIVERSPORT’s largest event ever: 1,600 athletes | 17,748 total attendance | $3.5M estimated economic impact OKC also hosted the ICF World Ranking Canoe Slalom event in March 2025, further positioning the city for the 2026 ICF World Championships and LA28-related activity.

Most-watched NCAA softball game ever with 2.4 million viewers

24% increase in total viewership year-over-year

The 2025 OKC Memorial Marathon set a registration record with 26,126 participants from all 50 states and 17 countries. Nearly 50,000 attended the Health & Wellness Expo.

/ VISIT OKLAHOMA CITY 18

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