Visit Oklahoma City Annual Report FY25

1. AMPLIFY OKLAHOMA CITY’S BRAND

2. IMPROVE DESTINATION CONNECTIVITY

3. SUPPORT 360° DESTINATION ENHANCEMENT

4. OPTIMIZE INTERNAL OPERATIONS

Visit OKC finalized its 5-Year Strategic Plan in partnership with The Coraggio Group, outlining four key focus areas beginning in FY26: Amplify Oklahoma City’s Brand, Improve Destination Connectivity, Support 360 Destination Enhancement and Optimize Internal Operations.

CLOUD EMBRACE CONCEPT RENDERING

Creative Machines was selected for an exciting new public

art installation for the reimagined United Way Plaza in the Bricktown Entertainment District. The art concept selected – called Cloud Embrace – was inspired by Oklahoma City’s incredible skies which frequently demonstrate how clouds are a canvas for light and color.

/ VISIT OKLAHOMA CITY 6

During the day, colored filters cast multi-colored �

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