TR_November_2020

MINDSET

REFLECTION

Mind over Money

FINDING YOUR MOST POWERFUL MINDSET CAN EXPLODE YOUR BUSINESS GROWTH

by Michael Zuber

aving invested in real estate for nearly 20 years, I have seen

At the time, I was solely focused on making the most money I could in my day job, cutting personal expenses to the bone, and finding deals as we were on a mission and nothing was going to stop us. Ex- cept something almost did! After six years of killing myself during the day, cutting back on extras, and looking for properties, I started to ask myself if the effort was worth it. This question bothered me for a while until I allowed my mindset

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to shift. Up until this point I was focused on the money and the next deal. I realized that I needed to change, or I was in serious danger of burnout, which would have been a tragedy. Instead of focusing on the money I changed my focus to how many people I was helping or serving. Instead of beating on an excel spreadsheet all day I began to listen to sellers, realtors, agents, private money lenders, and property man- agers.

many trends come and go. I have seen markets soar to crazy heights, markets where real estate couldn’t be given away, and everything in between. The greatest and most powerful mindset shift for my real estate in- vesting business occurred at about year six. At that time, we had a nice little portfolio of 10-15 units, and they were cash flowing, but we were nowhere near our financial goals.

96 | think realty magazine :: november 2020

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