cally installed solution created by a programmer who also was a dive shop manager. Over the years it continued to expand and in 2014 the cloud based system, Dive Shop 360 launched under new ownership. They continue to RETAILING continued
Shop 360’s support services are outstanding and any prob- lems or issues are quickly addressed. You cannot underes- timate the value of personalized support and response. Like all software solutions we use, the power is unleashed
work in close partnership with their stores to expand and create new capabilities for smooth operation. For example, in 2024 they released over 30 new system features and im- provements. According to Summer Halstead, Director of Customer Experience at Dive Shop 360. “Dive Shop 360 integrates POS, website, and marketing tools to help dive shops run smoothly and securely. The comprehensive suite of capabilities includes everything dive
when we learn how to properly use the fea- tures and functions. Learning is an investment that pays significant dividends. By reading the documentation provided, you build the base- line of knowledge. Many software companies also offer video tutorials that focus on spe- cific elements. Take advantage of any set up and consulting services offered by the provider. Finally, if necessary, invest in courses designed to enhance your knowledge of the POS system. The tool is only valuable
shops need to operate their business, including courses, rentals, repairs, service reminders, destination travel, char- ter services, air cards, gift cards, certification bookings and sales orders.” Technical support for Dive Shop 360 is a differentiating factor. Let’s face it, technology sometimes has issues and it is critical to get back up and running immediately. Dive
if you and your staff know how to use it. Owning and running a small business like a dive shop is
incredibly rewarding. Scuba diving can change a person’s life. Dive shop owners bring a pas- sion to work every day and are the soul of the business. Investing in a POS System should be the heart of your operation.
email Jeff
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