about the designer...
VKC: Why bow ties? Jordan: When I was in college in Chicago, I tried to distinguish myself so I could get attention from people that I wanted to work with. I tried everything and nothing worked. I then started designing bow ties and wearing them around campus and people began to no- tice me. I would always get stopped and asked about my bow ties. In hindsight, the bow ties served as great conversation starters, which is why I choose bow ties as my first neckwear product. When I moved back to Kansas City, I really started to take my neckwear company seriously. My bow ties got me noticed in col- lege, so I knew I could help others get noticed as well. Keefe Cravat values making a differ- ence. We hope to help men gain the opportu- nity to become whatever they want. VKC: When did you start designing bow ties? Jordan: I started designing bow ties in 2013. I never had a background in designing or
insight on the Mayor’s fabric choices, colors and hobbies. I made sure the quality was Keefe Cra- vat worthy, but the interns took it from there. VKC: What makes your ties different than other bow tie designs? Jordan: I get that question a lot and I never know how to answer it. I hate to sound biased. I encourage customers to compare Keefe Cravat to other bow ties and make their own decision. VKC: What does Keefe Cravat mean? Jordan: Keefe Cravat is French for noble neckwear. Keefe means noble, gentle, lovable and handsome. Cravat means neckwear. Also the acronyms, K and C, is a reflection of Kansas City, the home base of the neckwear company.
sewing; I literally started with a needle, thread and neck ties. I found the needle and thread in one of my mom’s old sewing kits, and I bought a box of neck ties from the thrift shop for $10 to use as fabric. The rest is history. VKC: Who was involved with designing ties for Mayor Sly James? Jordan: This past year I introduced a summer internship that targets students who have the potential to become fashion designers. I selected five students. JordanWynne and James St. Lau- rent of JCCC; and Jada Warren, Jazell Randolph and KamyrnMiller of Ruskin High School. I decided to give them the opportunity to design the collection of bow ties for the mayor. Before I presented the opportunity to the group, I reached out to the Mayor’s daughter, Aja. She gave me
"We hope to help men gain the opportunity to become whatever they want"
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