NIBA / Special Feature
Collaborating to Create the Future Another key opportunity for brokers – ensuring they are as relevant and as effective as possible – is to use that newly- broadened expertise to work hand-in-hand with insurers to help develop new and innovative insurance products that are fit for purpose today, and tailored to the complex challenges businesses are facing. “The pace of innovation is accelerating by the week,” says Klipin. “For brokers, working closely with insurers and insurtech providers can help shape products and services that are going to meet the needs of clients tomorrow.” Innovation in insurance products is another major area of potential disruption over the coming decade – with 71% of brokers surveyed believing it to
When you filter those factors through an insurance lens, the potential for the risk landscape to be both disrupted and seismically changed is clear. In NIBA’s groundbreaking report, Ready or Reacting? Shaping the Future of the Broking Profession , which was published in October 2025, 76% of brokers believed that the new risk landscape would impact the insurance profession – yet 64% felt they were prepared for what lies ahead. The New Risk Landscape – What Lies Ahead The shift from order-taking broker to trusted risk adviser is one we’ve talked continually about over the years in this publication, and that approach of advising about new and emerging risks has never been more important.
In that fast-changing world, businesses are facing new risks on an almost daily basis, and can often be inadvertently introducing new risks as they themselves race to take advantage of new technologies, or reimagine business models that are no longer relevant. From a broker’s perspective, it’s essential to keep on top of the current issues affecting global business – from cybersecurity and climate-related disruptions to supply chain challenges – and preempt issues arising by having new conversations with clients. “The new risk landscape offers significant challenges for businesses across the world,” says NIBA CEO Richard Klipin. “For brokers, it also offers significant opportunities. More than ever, businesses need insights and advice to help explore and navigate unchartered territory, and protect their organisations as they do so.”
58 / INSURANCE ADVISER DECEMBER 2025
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