Hospitality Doctor
Max Hitchins
Are you using AI to help you attract customers?
Cream Pavlova; Court-Side Cocktails” Use QR codes that link to player stats, live scores, or fun tennis facts generated by ChatGPT. Tennis Ticket Giveaway Partner with a local promoter or sponsor to give away real or replica Australian Open tickets. Even a branded tennis cap or ball as a door prize could draw crowds - especially if tied to drink or food purchases. Tennis Selfie Wall & Hashtag Contest Set up a “Serve Your Look” selfie wall with tennis gear props. Run a #Serve at (Name of your venue] contest - best photo wins a prize. This boosts your venue’s Instagram visibility and encourages guests to tag and share. Create “Player Stat Sheets” or ChatGPT Commentary Cards Print custom player bios and match-day stat cards using ChatGPT and place them on tables. Offer quick summaries like: “Tonight’s match: Alcaraz vs Sinner”. “ChatGPT’s prediction: 4-set thriller, Alcaraz in 4” Live DJ or Music Nights with Tennis-Themed Playlists For post-match entertainment, offer themed music nights: “Hits & Aces”; “Centre Court Sounds”. Include iconic Aussie songs mixed with energising beats from Grand Slam countries (France, USA, UK). Host a “Commentator for a Night” Karaoke / Call- the-Point Game During quiet moments or doubles matches, invite patrons to “call the game” using a mic—prizes for best “commentator voice” or most creative point call. ChatGPT can generate sample funny lines or dad-joke intros for guests to use! If one or more of these ideas appeal to you I suggest you ask ChatGPT to expand on the idea. You will be amazed at how much help you get. Max Hitchins – Co-Author CHASING WINTER GOLD – See ideas to help during the Italian Winter Olympics in February 2026.
In my articles, during 2025, I attempted to show how easy it is to seek help and inspiration from ChatGPT. Again, in 2026, I shall be looking for assistance from Chat GPT. Hence, I asked “Would you please give me ideas on how hospitality businesses can capitalise on one of the biggest sporting events on the summer calendar. I refer to the Australian Open Tennis tournament, run from January 12 to February 1.” Below are some suggestions: Host a “Grand Slam Viewing Party” Transform your venue into a mini Rod Laver Arena! Set up big screens (indoor and outdoor if possible), decorate with tennis themes (rackets, green courts, yellow balls), and offer themed drinks or snacks like “Match Point Margaritas” or “Deuce Dogs. Bonus Tip: Offer free entry for early rounds and ticketed VIP nights for the semis and finals with premium seating and menu packages.
Use to Create Tennis Trivia Nights ChatGPT Create a fun Australian Open Tennis Trivia Night during the first week using ChatGPT to generate themed questions - covering legends, Aussie greats, historical moments,
and quirky facts. Prizes could include a “tennis lovers’ gift basket,” vouchers, or even a branded tennis racquet. Live Match Schedule & Social Media Countdown Use ChatGPT to generate engaging social media posts like daily match previews, “Who to Watch” highlights, or polls (“Will Djokovic win his 11th AO?”). Post a printable schedule at the bar so customers know when to return for key matches. Serve Wimbledon-Inspired Menu with an Aussie Twist Offer tennis-themed specials like: Smash Burgers; Ace Avocado Toast; Strawberries &
More details at ChasingWinterGold.com.au
57 Tasmanian Hospitality Review December/January Edition
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