WK Kellogg x ADRM Strategic Planning Session_Dec 2024

BECOMING FAMILIAR WITH OUR Capabilities SUITE OF We have scalable activation points across the omnichannel customer journey, delivering relevant experiences, onsite and off.

CONSIDERATION GROW BASKET SIZE NEW BRAND BUYERS PRODUCT INNOVATION

AT STORE & BEYOND

ONSITE

AWARENESS CONVERSION

• AT STORE VOLTA SCREENS • AT STORE FUEL MEDIA • IN-STORE AUDIO • IN-STORE DIGITAL SIGNAGE

• DISPLAY • SPONSORED PRODUCT ADS • SHOPPABLE SHORT FORM VIDEO

OFFSITE

• DISPLAY • SHOPPABLE RECIPES • DOOH: PROGRAMMATIC SIGNAGE • SOCIAL MEDIA • CTV & OLV

ADUSA | WK KELLOGG

10

DECEMBER 2024

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