defined missions. At the end of the day, where successful companies commonly outpace their competitors is where their KPIs and other performance metrics fully match their well-thought-out, clearly communicated and formally recorded corporate strategy and mission statements. If you have not already started to think about where your company and others in the diving industry sit within this dialogue, at least consider iconic corporations like Apple, Microsoft, and Amazon did not just happen overnight. Even if you don’t make the ‘Forbes Top 500 Companies RETAILING continued
List’ in the future, you need to start somewhere if you want to mirror their path to success. They all have characteristics you can mimic: innovative leadership, strong talent pools, favorable corporate cultures, a solid market focus, techno- logical savvy, and a clearly defined strategy. Above all, they
align these six factors that bring a company from being average to being a highly success- ful industry role model. The more of those we have, the better off the entire diving in- dustry will become.
email Terry
Looking for a Warm Weather IDC for Your Students? Did you know that
Course Directors with over 100 years of collective “experience” teaching instructors Former PADI Examiner on staff 99.9% success rate Successful job placement rate Licensed by the Florida Commission for Independent Education Approved for VA Educational Benefits 5 Top 10 2025 Scuba Diving Magazine Readers Choice Awards their instructor training? “Experience” is even in our name and here is why: “ experience ” is the #1 reason divers decide where to take
So, if you are looking for the best instructor program “experience” email scuba@divefortlauderdale.com
813-362-6206 www.seaxp.com
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