AMBA's Ambition magazine: Issue 76, October 2024

THE GROWING INFLUENCE OF THE METAVERSE Virtual Vital FROM TO

The virtual worlds that make up the metaverse look set to become a growing reality in the business school sector, with 18 per cent of students already using the technology at their institution and 12 per cent factoring it into their choice of school. Ellen Buchan and Tim Banerjee Dhoul present new research into the opinions and experiences of AMBA & BGA members worldwide

16 | Ambition | OCTOBER 2024

Made with FlippingBook - Share PDF online