Board Converting News, February 14, 2022

Women To Lead (CONT’D FROM PAGE 12)

We understand the power of giving, whether that means giving of our time, energy, and emotional bandwidth to help someone solve a problem; serving as a mentor; or just finding ways to lift people up. All of these are valuable gifts—especially in tough times like right now when so many people are struggling with personal issues, as well as their mental and emotional health. When employees feel cared about and invested in by leaders, a company’s retention, morale, and productivity all improve. 8. Women aren’t crippled by criticism. There’s a per- nicious stereotype that women are “soft” and “sensitive.” But in reality, women are used to living with—and succeed- ing in spite of—negative feedback. Explicitly and implicitly, we are all bombarded with critiques about our careers, ap- pearance, parenting, tone of voice, priorities, and so much more. 9. We find strength in flexibility. The pandemic was bru- tally effective at teaching leaders the value of being able to rethink, regroup, and adapt at a moment’s notice. Many learned to their detriment that a rigid “my way or the high- way” approach is no longer a sign of strength, but a rapid route to failure in this era of disruptive change. “Adaptability, resilience, flexibility, and agility—all fe- male strengths—are more sought after than ever,” says Boelkes. “Women know how to navigate unexpected roadblocks while still keeping the team on board and the destination in mind—or changing it when necessary.”

inforcing a sense of camaraderie. A communication void causes anxiety. Women can leverage our gift for commu- nication and listening to keep people calm and focused. 4. Women are empathetic connectors. Thanks to the pandemic, not to mention all of the social unrest, political division, and economic uncertainty of the past two years, our society has been through a collective trauma. Many employees are feeling unmoored and uncertain, and oth- ers are struggling with mental health issues. Leaders need to be aware of how each team member is feeling and re- spond with caring and empathy, while still driving prog- ress. Companies’ productivity depends on it. 5. Women are not afraid to ask for help. Women un- derstand that addressing any deficits by asking for help is often the most efficient way to move forward, not a sign of weakness or failure. When you welcome constructive crit- icism and seek out others’ expertise, potential problems are identified earlier and the best solutions rise to the top. 6. Or to offer it. Women don’t tend to view knowledge and expertise with a scarcity mindset; they know that re- sources are most valuable when shared. And they’re just as likely to give help as they are to ask for it. Whether in a formal mentoring role, leading a team, teaching a seminar, or offering a word of advice to a new hire, women don’t hesitate to lift others up. 7. We’re givers. Women are natural givers and nurturers.

CONTINUED ON PAGE 41

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