P UBLIC I NVOLVEMENT P LAN
emails will be developed to be attention grabbing, concise, but also informational. These e- blasts will be distributed during outreach periods to share project information and updates, and to promote public engagement. 3.2.5 Digital Communications Toolkit A digital communications toolkit will share digital versions of print materials including handouts, social media, project branding, links to the website and surveys, and other material available for each phase of engagement. This toolkit will be distributed to the Stakeholder Working Group to share within their networks to increase reach. 3.2.6 Multi-jurisdictional Outreach Presentations and briefing materials will be provided to JTA to engage and inform project partners, such as Florida East Coast Railroad (FEC), the City of Jacksonville, City of St. Augustine, Duval County, St Johns County, FDOT, and FTA, and other stakeholders. 3.2.7 Frequently Asked Questions (FAQs) The Project Team will develop a list of frequently asked questions received by stakeholders and the community through the ongoing interviews and community workshops. The FAQs with responses will be available at the community workshops and posted on the project website.
3.3 Tools and Techniques for Public Engagement 3.3.1 Online Surveys (PublicInput.com)
An online survey will be developed to gather public feedback on the project. The survey will be developed using the survey platform, PublicInput.com. The survey will ask specific questions related to decision making factors to better inform the project team. The survey will include an open comment section for the public to voice support or concerns. Optional demographic information will be collected as part of the survey to better understand the participants. Additionally, a paper survey will be developed based on the digital version to provide participants without digital means to participate. PublicInput.com’s text message surveying tool can also be used to provide a convenient way for the public to respond to survey questions from their phone. This survey platform would allow participants who do not have a smart phone to still complete the survey without needing access to a web browser. The surveys will be live for at least two weeks. At the midpoint in the survey period, the team will pull the demographic results to identify gaps in target populations’ involvement and to discuss methods to increase their participation in engagement opportunities. Additional details pertaining to JTA contact information, a comment telephone line and email will be determined as the community events commence planning.
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December 2022 | Version 2.0
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