Photos, photos, photos! Photos sell everything. This means styling spaces and hiring a professional photographer. But it could also mean changing how you approach photography. We can also use stock where appropriate, such as fabric samples etc.
Reference Architectural Digest or The Cut Take the opportunity to have people in your images, but make it magazine fashion worthy Document wherever possible, get close ups, detail shots, talk about materiality, liminal spaces, show the decay - anything that creates charm. Even document the story of the project, ie where were you, what is the landscape like, what are the gardens like, what are the problems. Seek and use natural light wherever possible
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