Road to justice
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How Do You Choose an Injury Attorney?
If you’ve ever driven down the highway, you’ve seen
them — huge billboards with bold, ALL-CAPS text. These billboards, which are often placed in high-traffic, accident-prone stretches of road, advertise personal injury lawyers. The messages vary, but they usually feature a question: INJURED IN AN ACCIDENT? GOT
These billboards might be the most in-your-face way to promote a firm, but they are far from the only marketing strategy. In fact, attorneys’ offices spend millions of dollars every year advertising for injury law cases. This money not only goes to billboards, but also to TV spots. Many commercials run during daytime hours — the thought is that injured people are at home or at the hospital watching TV. With all of this advertising, it’s easy to be confused when it comes to selecting the attorney that’s right for you. In fact, some people get so confused that they don’t hire any lawyer, even when they really should have. This is really unfortunate, because in many serious cases, a lawyer can add a lot more value to the case than their fee. You may also be surprised to hear this, but I do not believe that everyone who was injured actually needs a lawyer. In fact, for many people hiring a lawyer when they don’t need to, it can actually add a lot of frustration and unnecessary expense to the process. A lawyer, even a good one, can’t always add enough value to smaller cases to make their involvement worthwhile. (By the way, we’ll tell you if your case would or would not benefit from hiring a lawyer. Just ask!) Knowing these facts, it’s clear that many law firms heavily market themselves as being able to resolve just about any case with lightning- quick speed. There is a risk that they may take a fee on a small case without actually adding value. Or, they may settle a large case too fast, leaving a lot of money on the table. But to many, the constant advertisements promising fast, easy money can be too good to pass up. It’s up to you to decide whether you want the matter resolved quickly with few questions asked or whether you are seeking the highest total amount.
At The Law Office of James R. Snell, Jr., LLC, we take the second approach. We pride ourselves on working on substantial, meaty cases and exploring all avenues for restitution. For example, if you were injured by a drunk driver, we would try to find out where that person came from and whether they were oversold. If so, there might be a claim against that establishment. We undertake this mission because a bar or restaurant frequently has much more liability insurance than even the most well-insured driver. We also make use of a database that has records of previously paid claims based on specific data like the county of a case, specific injury type, and insurance provider. That way, we know when a settlement is too small. Basically, what I am saying is that we are not a fast-food practice. We don’t try to represent people who weren’t actually hurt or who are trying just to scam the system. We also don’t promise to get people the fastest
settlement, because all too often the first offers aren’t going to be the best. Instead, we want to give our full attention to help people who really were injured and who have a serious case. What’s important to you? –Jim Snell
www.SnellLaw.com | www.SnellInjuryLaw.com | F: 803-359-7691 | P: 803-753-1476 1www.snelllaw.com
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