Read for Free: 2024 State of the UK Fitness Industry Report

UK CLUBS – OVERVIEW

PRIVATE SECTOR

WORKOUT LIKE YOU OWN THE WORLD.

1 in 9 people is a member of a private club

Penetration rate 10.9 %

Pulse Fitness have the experience, the equipment and the expertise to help you bring your all to each and every workout. All you need to do, is start.

% of adult* population = 13.1% *Adults aged 15+.

Penetration rate ■ The private sector penetration rate continues to bounce back from the impact of COVID-19. ■ After rising above 10% in 2023 following its COVID-enforced dip, 2024 has seen it rise again, reaching a new all-time high of 10.9%. Will the next 12 months see private sector penetration pass 11% for the first time? UK population: 67.4 million

NO DATA 2020 & 2021 DUE TO COVID-19

Private sector penetration rate: 2007–24

10.9%

11%

10.5%

10.2%

9.9%

9.8% 9.9%

10%

9.1%

9%

8.5%

7.9%

8%

7.5%

7.4% 7.4%

7.3% 7.2%

7.2% 7.2%

7%

6%

2007 2008 2009 2010 2011 2012 2013 2014 2015 2016 2017 2018 2019 2022 2023 2024 5%

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STATE OF THE UK FITNESS INDUSTRY REPORT 2024

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