OPERATIONS
PHOTOGRAPHY
12 Tips for Photographing Your Rental Property PHOTOS CAN MAKE THE DIFFERENCE BETWEEN SUCCESSFULLY MARKETING YOUR RENTAL PROPERTY—OR NOT.
By Luke Babich
NO. 3 TAKE PICTURES FROM MULTIPLE ANGLES Taking pictures from different angles will give potential renters a better sense of the space. Aim to take photographs from every corner of each room, including the hallway, entrance, and exterior of the property. Don’t just limit yourself to capturing the inside of the property; capture the outside as well. You can also take pictures from the balcony, terrace, or the rooftop, depending on the type of property you are photographing. NO. 4 USE A TRIPOD Using a tripod will help keep the camera steady and prevent blurry im- ages. It is especially important to use one when taking photographs in low- light conditions or long exposures. Using a tripod also helps to keep the camera level, preventing distorted
They say a picture is worth a thousand words, and that’s
that are not essential to the property and store them away. A clutter-free space will make the property appear more spacious, tidy, and inviting. Also, ensure the space is dust-free and the floors are clean. Take a look at the windows and mirrors to make sure they are streak-free. NO. 2 USE NATURAL LIGHT Natural light can make a signifi - cant difference in the quality of your photographs. Open all the curtains and blinds to let in as much natural light as possible. If the space is not well-lit, consider taking photographs during the day or using additional lighting equipment. Avoid using the camera’s flash, because it can create harsh shadows and make the space appear uninviting. In the absence of natural light, use softbox lights or strobe lights to enhance the space’s lighting.
definitely true about photos of the rental properties you list. Although the description in the listing is important, photos can really make or break how your property comes across to potential tenants. Successfully marketing your
rental property isn’t all that different from trying to sell a
house, especially in this key area: it’s important your listing stands out among the rest. High-quality images can attract potential renters, whereas poor-quality images can discourage them. Here are 12 tips for photographing your rental property like a pro. NO. 1 CLEAN AND DECLUTTER Before you take any photographs, make sure to clean and declutter the entire space. Remove any items
62 | think realty magazine :: may – june 2023
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