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M id A tlantic Real Estate Journal — Owners, Developers & Managers — Property Management — February 19 - March 12, 2021 — 7C Property Management

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changing environment and keeping with no-contact com- munication, the best advice I NAI Summit interview with commercial property manager, Matthew McDonald Looking Back on 2020 and What’s to come in 2021 I n 2020, Matthew McDon- ald joined NAI Summit as a property manager,

These factors will continue to trend in 2021 and property owners/managers will have to adjust their efforts to re- flect these as new amenities to their facilities. Hybrid work schedules will be also need to be addressed as more compa- nies transition back into their workspace. Staci: Name a few top ways to maintain tenancy. Matthew: There are many factors that we previously discussed to help maintain tenants that include commu- nication and adaptability to new technology. One of the best ways to retain tenancy is

you are keeping their needs in mind will go a long way. If you as a tenant feel that there is a disconnection, then it would be in your best interest to notify management that you would like to be more involved and offer solutions. Staci: What trends do you see happening to locations to stay competitive and fully occupied? Mat thew: In 2020 we learned that at a moment’s notice we would all be work- ing remotely, digitalizing communication, cloud based documentation and all while following safety protocols.

to be proactive and responsive to any concerns they may have, whether it’s an emergency or scheduled routine preventative maintenance. Having a system in place assures a tenant that their space is being well main- tained and there are procedures in place in case emergency. As we have adapted over the past year, 2021 is filled with hope for a better work environment but at the core a good property man- ager or property owner needs to be involved and proactive to best facilitate the tenants needs. Staci Saeger is director of marketing at NAI Sum- mit. MAREJ

taking over a mixed port- folio of prop- erties. Prior to that , he held the po- sition of vice p r e s i d e n t at Weichert Commercial

could trans- fer to a ten- ant is to find a s o l u t i o n t ha t wo r k s for them to communicate w i t h t h e i r property man- ager. Whether

MatthewMcDonald

Staci Saeger

Brokerage located in Morris Plains, NJ since 2014. Having been in the commercial indus- try in various positions, it had allowed Matthew to gain the insight of different perspectives and the top priorities for each of those roles played in conducting transactions andmanaging real estate. NAI Summit’s director of marketing, Staci Saeger, discusses with Matthew his thoughts on the past year, our new normal in the CRE indus- try, the biggest challenges then and what he predicts will hap- pen moving forward. Staci: What would you say was the biggest struggle for property managers and prop- erty owners in 2020 due to the pandemic? Matthew: From a manage- ment position the biggest con- cerns during the COVID-19 pandemic would be ensuring the safety of tenants during any scheduled preventative main- tenance and/or contractual work and that all protocols are followed. On the ownership side, the biggest struggle has been col- laborating with tenants who have been financially effected and providing communication to show that we are responsive owners who care. Staci: What would be your best advice for landlords and owners of properties? Matthew: Looking back to 2020 we came to realize that in-person communication can be subsidized with technology. Some of the items that Property Owners should offer to their tenants or potential tenants are virtual tours, online documen- tation/leases, rent collection, and maintenance requests. Increase in these digital ser- vices is not all pandemic related but these trends will continue to be more prominent 2021 and be- ing able to provide these services for your clients will key to retain occupancy. Staci: What would be your best advice for tenants? Matthew: With the ever

it’s requesting a building com- munity board or a monthly newsletter relating to building updates and projects, different tenants have different prefer- ences so finding ways to ensure

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