Biola_Catalog_19870101NA

EI:111111 COURSE DESCRIPTIONS Management Courses 111 BUSINESS METHODS ANO PROBLEMS 1 3;

Department ofChemistry

336 SALES PRACTICUM (3) Analysis of the soles manager os o professional market tactician in omorketrng frrm. Includes survey of personal selling effort with emphosrs on interrelationships between soles octivrty ond related morketrng functions. ln'llllves theoretrcal and opplred approaches utilized to manage o field soles force effectively. Prerequisite: 330 or permission. 431 MARKETING MANAGEMENT (3; Planning ond implementing marketing policies and strategy. Developing morketrng mix. Organizing ond odmrnistering the marketing and soles deportment. Plonnmg distrrbutron channels of consumer and mdustrrol goods. forecaslmg and budgeting. Market analysis Morketrng problems. Public pol1Cy in morketmg. Prereq ursrtes: 190, 201, 202 221, 330,334,370 or consent. 432 MARKETING RESEARCH 3 Research methods and opplicotrons rn advertising, distribution, product development ldentrfrcotron of doto sources. Collection, analysis and interpretation of doto msolving morketmg problems. Preparotron of research reports. Prerequisites 321, 334 or con sent 433 MARKETING DECISION MAKING '31 Solving morketmg problems through the application of onolyt­ rcol techniques. Emphasis on fundamental understanding and opplrcatrons where techniques ore reviewed, explained and opphed to actual marketing doto. Prerequisite 190, 223, 432 435 INDUSTRIAL MARKETING 3) Analysis of environment 111 which rndustrrol products are marketed to industrial firms, governments, and mstrtutions. Strat­ egies and case studies. Student project required Prerequisite 330. 436 RETAIL MANAGEMENT :31 Exomrnotron and e'lllluotion of chongmg concepts of retorlmg and merchondismg from omonogernent viewpoint. Philosophy of modern rnonogement and measures of retorl productivity ore employed mrndivrduol student field projects. Prerequisite 330 or permission. Quantitative Management 190 BUSINESS STATISTICS 3' Collection and presentotron of business doto, central tendency and dispersion measures for business onolysrs, sampling and inference for hypothesis testing and quality control, business forecasting wrth simple and multiple regression, index numbers. Prerequisite: consent. 221 INTRODUCTION TO COMPUTER ,3\ How computers work; computer language; flow charts; simple problems in computer programming and in doto processing. 223 CALCULUS FOR MANAGEMENT SCIENCES , 4 fundamental principles of differential and mtegrol colculus. Applicot1ons chosen mornly from the management sciences. Pre­ requisite: passing profrcrency exam administered by business deportment or receiving o "C" or better grade in moth I 00 the prior year 321 MANAGEMENT INFORMATION SYSTEMS '3' Information systems, therr design, implementation and contrr­ bution to management planning, decision making and control. Prerequisites: 111, 212, 221

An mtroduction to the 'lllrious major oreos of business activity, ways in which businesses ore organized, operated and financed and types of problems they encounter. 318 PERSONNEL MANAGEMENT (3) Organization and role of the personnel deportment mbusi­ ness; onolyzmg and solving cose problems drown from industry Prereqursrte upper division standing. 325 MANAGEMENT SCIENCE (3) Mothemoticol progrommmg wrth emphasis on problems rn management and economics. Includes opplicotions in productron control, scheduling, inventory control, PERT and network flow problems. Fundamental mothemoticol optrmizotion and measure­ ment theory problems Prerequisites: I 90, 202, 223, 321 fee SIO. 1 See also COS 325' 361, 362 BUSINESS LAW (3, 3) first semester: function of low mour society, crimes, rnten­ tionol torts, negligence, contracts. Uniform Commercial Code, soles, agency and negotiable instruments. Second semester: Property, partnerships, corporations, landlord ond tenant, security agreements, bankruptcy ond business regulation. Prerequisite for 362 rs 361; requrres upper division stondmg. 415 MANAGEMENT AND ORGANIZATION 3) Principles of management planning, controlling, organizing, orgonizotionol behavior ond communicotion, management of con­ flict and change, business ethics and societal relotionshrps Pre­ reqursrtes 201, 212, Psychology 200. 4 50 DIRECTED STUDIES (1-3) Extensive exploration of the literature mo selected freld of business or economrcs under faculty gurdonce. Prerequisites: upper divrsron standing and consent Moy be repeated wrth different section trtle for maximum of six units. 460 BUSINESS PRACTICUM '2-3 1 Business work expenenc~ related specifically to field of study. Aproposal describing learning objectives, calloterol reading ond expected benefits must be submitted and accepted by osupervi­ sor/instructor during the semester prior to regrstrotron. Oeport­ mentol oppro'IIII required 464 SMALL BUSINESS MANAGEMENT [3; Methods, problems ond factors m'llllved in launching ond operotmg o small mercontile or service business. Prerequisite: 330, 370 or consent. 470 STRATEGIC MANAGEMENT :31 Methods of modern research in business ond industry, wrth pro1ects designed to provide octuol research experience. Prerequr­ srtes 202, 321, 330, 362, 370, 415. Marketing Courses 330 MARKETING (3) Methods, policies ond prrnoples of modern marketing sys­ tems; 'lllrrous channels of distribution ond future trends. Prerequi­ site 190 ond 201. 331 CONSUMER BEHAVIOR '.3 Consumer buying patterns, decrsron mokrng, motr'llllron ond behovror. Behovrorol science applied to the solution of marketing problems. Behavioral research techniques. Prerequisites: 221, 330, Psychology 200. 334 ADVERTISING PRINCIPLES (3) Advertising methods currently used for promotion of products, services, rdeos, and events by business firms, trade associations ond community orgonrzotions, including the church; assigned student pro1ects. Prerequisite 111 or consent, 330.

Faculty Professors: P. Coad, R. Coad, Fischer, Rynd

Objectives : Upon completion of the chemistry program a student will have demonstrated 1) an understanding of the basic concepts of the structure of matter and the changes it undergoes, 2) on ability to do quantitative problem solving, 3) proficiency in common laboratory methods, and 4) aknowledge af resource material in chemistry. The progrom is designed to meet the require­ ments and needs of students going into industry, into professional progroms (medicine, engineering, etc.), into graduate school and into education. To satisfy the diverse interest and needs a number of course options ore available. Acore curriculum is required of all majors after which electives with guidance of an advisor are chosen to meet specific needs. Deportment Major: Requires 22 units of supportive courses, 30 units of core chemistry courses ond 6units of chemistry related electives. Core Courses: Moth 105, 106, Computer Science 101, Physics 211, 222, and either 321 331 or 341, Chemistry 105, I 06, 301, 302, 350, 402, 403, 404, 450. Recommend electives for those interested 1n: Pre-medicine/biochemistry: Chemistry 411, 412, Biology 111, 272, 312 Industrial: Physics 321, 322, Chemistry 480 Educotion : Physical Science 250; Geology 103 Graduate School: Chemistry 420; Physics 321, 332 Deportment Minor: Chemistry 105, 106, 301, 302, 350 or 402. Chemistry majors outomot1colly meet the general educotron requirement of eight units of science ond mothemot1cs. The language requirement is the minimum of two years 1n high school or one semester in college. 100 INTRODUCTION TO CHEMISTRY 2' A non-lob course introducing th~ student to basic chenucol terminology, symbols and concepts with on emphasis on biochem­ istry. Does not fulfill nursing requirement m chemistry. Meets prerequisite to Biology 272 ond rs opplicoble towards general educotion science requirement. Not open to students who hove hod college chemistry. I 01, I 02 CHEMISTRY SURVEY '.3, 3\ Prmoples ond theories of general, organic ond biochenustry and their opplicotions to medicine and nutrition. Two hours lecture, three hours laboratory each semester. Prerequisite high school chemistry and algebra or passing grade on entrance exam lob fee: Sl 5. 105 GENERAL CHEMISTRY I ;4) Principles ond theories of the structure and properties of matter including atomic theory, stoichiometry, molecular structure, bonding ond stoles of molter. Prerequisites· high school chemistry, mtermediote algebra. foll semester only 106 GENERAL CHEMISTRY II 15) The principles and theory of chemrcol reactivity including kinetics, equrlibrro and thermodynamics os applied to ocid/bose, redox and other ionic systems Prerequisi te: Chemistry 105. Spring semester only.

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