Brand Guidelines - Boutique

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Brand Identity

Brand Guidelines Manual, Boutique

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LOGO: POSITIONING

1 Stationery & Communications Bateel logo to be positioned in corners in letterhead and compliment slips, centre in business card. 2 Packaging Primary application for packaging, Bateel logo can be positioned in centre.

The primary positioning of the Bateel logo for communications is in the top-right, or bottom-right corner. For smaller formats, such as business cards, the logo can be positioned centrally. This principle can also be applied for packaging.

For formats smaller than A5 (e.g. business cards), the logo can be positioned centrally.

Packaging formats can adopt a centred principle for logo positioning.

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