ROADMAP TO BEING A BRAND Being a brand will allow you and your books to be recognized It gives your fans a feeling of familiarity. These three things t
1 Your Story – Do you know your story? - This is the most important aspect of creating a brand. What is your brand’s mission. Why does it exist? How did it come to be? What makes your brand different from others? There is al- ways a background story about who you are and why you are doing what you do; and your target wants to know! 6 Your Relevance - Keep current. Trends change in time, and so your brand’s platform should too. But be careful enough to keep what makes your brand be recognizable by your fans.
2 Your Look - Wha like? How does it f to recognize your bran and even company cu possible that people re Just look at Apple or S sure that you keep you consistent.
5 Your Consistency - Be c throughout your platform pline to get your design infor mented and organized so that variations on colors, font styl it is a priority if you want you professional and credible.
* Finally, make sure that your brand stays true to who you are while keeping itself relatable to the times.
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