TRIC Robotics is thrilled to announce the launch of its new UV and Bug Vacuum platform. Its six-row bug vacuum, powered entirely by electricity, offers double the effectiveness in pest control, ensuring a cleaner, more sustainable approach to agriculture. TRIC Robotics will have four more platforms hitting the fields in July. You can view a night demo here: https://youtu.be/viL7k2qmlZE. TRIC Robotics
iTradeNetwork
We’ve all seen QR codes on products in the grocery store and many of us have scanned them to learn more about a product or brand. But the true potential of QR coding goes beyond what meets the eye in this brief encounter. As a brand owner or marketer, there’s a world of opportunity available within this little label, including benefits like enhanced transparency, consumer engagement and safety measures. Modern consumers are increasingly concerned and intrigued with the journey of their products. They want to know the origin, the growing conditions, and even the unique aspects of the fresh products they buy, like variety specifics. With today’s technology, brands can now dynamically link content to each individual product, providing detailed information. You can even recommend the best recipes or usage tips for that specific product. This level of personalized connection with your customers is unparalleled and holds the power to create a strong consumer loyalty bond. For years, iTradeNetwork has had the best-in-breed QR Code labeling solution. Now, there is also the best-in-class consumer experience to complete the picture. Complete with robust analytics, no-code templates for brand marketing and feedback collection capabilities. The easy-to-use features include: • No-Code Content Creation : Users have access to content creation and management of the templates for what consumers see when they scan an item with an iTradeNetwork QR code. These are highly configurable to ensure the representation of all possible unique product attributes. • Consumer Engagement Analytics : Engagement reporting and analytics enable the evaluation of consumer feedback, including analysis of factors like location, grower, variety, product, etc. And it does all this while remaining cost-effective, operationally flexible and requiring minimal-to-no ongoing IT resources. It seamlessly integrates into even the most challenging workflows, including field packing and pre-printing labels. Connect directly with your customers with one simple solution, and get the analytics directly from farm to fork. For over 25 years, iTradeNetwork has delivered supply chain software solutions to the food service and retail grocery industries in order to increase profitability, improve compliance and strengthen trading partner relationships. At Towing, we are transforming agriculture with technology and a mission to achieve a super-circular society. Spun off from Nagoya University in Japan and founded in 2020, our company is at the forefront of agri-tech innovation. Our work focuses on utilizing patented microorganism cultivation technology to produce high- performance biochar. By inoculating microorganisms into the biochar, we have developed a product that offers numerous benefits added to normal biochar. High-performance biochar increases nitrogen uptake, which enhances yields while reducing fertilizer usage, provides robust disease prevention, and accelerates the transition to regenerative agriculture. It has been implemented by over 200 farmers for more than 30 crop types in Japan, receiving feedback indicating yield increases of up to 70% compared to chemical fertilizers. In March, we opened a state-of-the-art laboratory at AgStart in Woodland, California, marking our expansion into the U.S. We're conducting successful trials in California for tomatoes and in Ohio for soybeans, demonstrating our technology's effectiveness across different crops and regions. Next, we're scaling trials for tomatoes, strawberries, lettuce, potatoes, and cotton. By collaborating with farmers and industry leaders, we aim to showcase biochar's potential in improving soil quality and resilience to climate challenges. To date, Towing has raised $7.7 million. Explore partnership opportunities with Towing to advance sustainable agriculture without compromising on ROI. Reach out here for more information: https://towing.co.jp/pages/en-company. VineView launches PinPoint RTK, an affordable, high-accuracy GPS receiver for precise data collection. Aimed at vineyard operators, VineView's PinPoint RTK is specifically designed for precise field data collection, offering superior accuracy through Real-Time Kinematic (RTK) technology. With an accuracy of 2-5cm (2 inches), it outperforms traditional GPS receivers, which typically have an accuracy of 2-4m (7-13ft). The result is highly accurate field data collection, allowing vineyard operators to build precise maps for the most informed decision-making and planning. This includes tracking production, disease mapping, yield estimation and asset tracking. Vineyard managers can utilize these maps as tools for various use cases, such as planning how many rootstocks to purchase for the following season, tracking disease over time to determine when to pull a field, sending employees to exact locations for replants and more. For more information, please visit vineview.com/pinpoint-rtk/
TOWING
VineView
34 Western Grower & Shipper | www.wga.com July | August 2024
Made with FlippingBook flipbook maker