Board Converting News, October 11, 2021

800+ Companies Act On Two Sides Global Anti-Greenwashing Campaign As economic pressures around the globe continue to mount, banks, telecom providers, utility companies and even governmental organiza- tions are increasingly focused on switching their customers from paper to digital services to cut costs. All too often, their customer communications attempt to mask these cost-saving efforts, justify- ing the switch with unsubstantiat- ed environmental marketing ap- peals such as “Go Green – Go Paperless” and “Choose e-billing and save a tree.” “Not only do these greenwashing claims breach es- tablished environmental marketing standards like the U.S. Federal Trade Commission Green Guides and the ISO 14021 standard, they also are extremely damaging to an in- dustry that has a solid and continually improving environ- mental record,” says Two Sides North America President Kathi Rowzie. “Far from ‘saving trees,’ strong market de- mand for sustainably sourced paper encourages responsi- ble forest management and supports the long-term health of forest resources. Many of the organizations we engage are surprised to learn that over the last 30 years, U.S. for- ests have expanded by some 18 million acres, while net forest area in Canada has remained the same at around 857 million acres during the same period.” Two Sides has engaged nearly 1,700 organizations around the globe – in North and South America, Europe, South Africa, Australia and New Zealand – urging them to remove misleading environmental claims about paper Kathi Rowzie


ARC INTERNATIONAL www.ARCInternational .com

ARC International is a world leader in the manufacturing of roller products for flexography. The latest nano-technology laser engraving in our NC and NV manufacturing facilities ensures superior quality and consistency in anilox rollers.


For a wide variety of new and used equipment on to- day’s market, visit our website at BAUMER HHS CORPORATION hhs is a global leader in advanced gluing, camera verifica- tion and quality assurance systems for the packaging indus- try. Zero-defect quality and elevated production speeds are key parameters in the manufacturing of corrugated boxes; hhs systems ensure efficiency and precision. With hhs Xcam Box Monitoring and non-contact flap gluing of corrugated board, hhs offers every option for quality assurance in the production of corrugated boxes with flexo folder gluers. BLOWER APPLICATION COMPANY (BLOAPCO) BloApCo has served the corrugated industry since 1933 with a variety of scrap handling solutions, including Hori- zontal Floor Shredders, Trim Cutters, and Material Handling Fans and Conveying Systems. BloApCo Shredders allow for continuous shredding and pneumatic removal of sheet waste stacks of all sizes, roll slab, cores, and carton scrap.


Cimex writes affordable yet powerful CAD/CAM software for the packaging and diemaking industries. We also offer numerous samplemakers, etc., to fit all needs and budgets.


Leading manufacturer and installer of quality retrofits, up- grades and replacement parts for S&S and Prime Flexo Folder Gluers. Specialists in reconditioning of S&S Flexo Folder Gluers, including ink, air and electrical systems.


from their customer communications. To date, more than 810 of them have complied, 149 of them in the United States and Canada, bringing the North American success rate to 68 percent. “We know that consumers are increasingly aware of the impact their choices have on the environment, and that environmental claims made by companies they trust can influence their decision making,” says Rowzie. “All too often, these claims are not based in fact. Because these

Corrugated Replacements, Inc. is a production powerhouse that manufactures high quality machine parts and replace- ment parts for the corrugated and paperboard converting industries. CRI can redesign, engineer, and manufacture any part while providing a rapid turn-around rate, keeping machines running at their peak performance and limiting down time.



October 11, 2021

Made with FlippingBook flipbook maker