We’re thrilled to bring you the very first edition of the Hays Travel Smile 2026/2027 Collection! This brand‑new brochure brings together a specially curated selection of your favourite short‑haul destinations, each chosen to suit every style, taste, and budget.
At Hays Travel, we believe every holiday should feel like it was made just for you. From fun‑filled family escapes and romantic breaks for two, to peaceful villa retreats, our goal is to help you create a getaway that fits your wishes perfectly. That’s why we’re so excited to share this debut collection of unforgettable holidays with you. To celebrate our first edition, we’re placing a special spotlight on one remarkable destination: Turkey. From vibrant cities to sparkling turquoise coastlines, it’s no wonder Turkey continues to rise in popularity with British travellers. Turn to page 20 to explore an entire section dedicated to this incredible country and discover the holidays waiting for you, with no worries about paying resort tax when you get there! And that’s not all - we’re also giving you the chance to win a £3,000 holiday in our exclusive competition! Simply scan our QR code to enter. Full details are waiting for you on page 14. Someone will win… why not you?
With amazing offers and exciting deals, 2026 and 2027 are shaping up to be bigger and better than ever. Inside, you’ll find seven inspiring sections packed with family favourites, luxury escapes, vibrant city breaks, and so much more - your next holiday idea is only a page away. Wherever you’re dreaming of travelling next, we hope this first-ever Smile Collection sparks inspiration and helps turn your holiday dreams into lasting memories. Visit your local Hays Travel branch, give us a call, or explore our website to start planning your next adventure.
Claire Gibson Head of Commercial
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