Specijalni sajamski popusti učinili su putovanja dostupnijim i inspirisali putnike da planiraju nova iskustva Special fair discounts made travel more affordable and inspired travelers to plan new experiences
A ir Serbia participated in the 47 th International Tourism Fair, representing the region’s busiest tourism event, in Belgrade from 19 th to 22 nd February 2026. Over the course of the four days of the fair, Serbia’s national airline offered visitors the opportunity to purchase airfares with a special 25% discount, while every hundredth customer also received a chance to win free tickets to a destination of their choice. Visitors to the 2026 Belgrade Tourism Fair had a unique opportunity to discover new travel opportunities in one place and buy airfares at a discount. Special attention was paid to promoting new destinations that will further expand Air Serbia’s destination network during 2026 and improve Belgrade’s connectivity with attractive tourist destinations and important business hubs. The new destinations include Santorini, Alicante, Seville and Tenerife, offering passengers diverse holiday options throughout the year; Baku, as an important point at the crossroads of Europe and Asia; and Toronto, thus further strengthening ties with North America and the Serbian diaspora. Tromsø will also attract special attention, as a destination known for its unique Arctic experience and growing popularity among travellers seeking different and authentic tourist experiences. Through interactive content, visitors were given the chance to learn
more about the features of the new services, planned flight frequencies and opportunities to connect with numerous destinations worldwide via Belgrade. “The International Tourism Fair in Belgrade represents an important platform to meet with passengers and partners, as well as an opportunity to showcase the
further development of our network. By introducing new destinations, we continue to improve Serbia’s connectivity with key tourist and business hubs, while our promotional terms aim to make travel more accessible and to inspire passengers to plan new experiences throughout 2026,” said Air Serbia CEO Jiří Marek.
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