Community Engagement: Education and Awareness
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At MADD, we know that our hopes for a safer future are riding on tomorrow’s drivers. By getting today’s youth off to a good start, we are taking a giant step toward ending impaired driving for good. MADD is committed to protecting families and communities from substance impaired driving and underage substance use because studies show that kids who start drinking young are seven times more likely to be in an alcohol-related crash. The good news is, we also know that teens who DO NOT drink alcohol until they are 21 are 85% less likely to become a drunk driver later in life than those who drink before age 14. As a result, MADD has created a 3-pronged approach to the prevention of underage drinking and other drug use.
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Parent Education & Empowerment:
Power of Parents® – informs, motivates, and empowers parents and guardians of middle school and high school teens to have critical, lifesaving and ongoing conversations about the dangers of underage drinking and other drug use. Youth Education & Empowerment: Power of You(th)® - empowers teens to take a stand against drinking alcohol and consuming other drugs before 21 and to never ride in a car with someone who has been drinking or using drugs. Power of Me! - is an alcohol use prevention and vehicle safety presentation for 4th and 5th grade elementary school students focusing on educating children on how their brain continues to develop throughout childhood and adolescence, what alcohol does to the developing brain, and why it is important for children to protect their brains. Community Engagement & Mobilization: Power of Community - engages the entire community by utilizing evidence-based strategies for underage drinking prevention as well as community prevention activities that lead toward long- term outcomes that change community norms and systems around underage drinking. Law enforcement plays an important and informative role within each of the prongs of MADD’s underage d prevention approach. We invite and encourage you to engage with your local MADD office and join us in our work to empower the generation that will eliminate substance impaired driving for good. To learn more about these powerful MADD programs, please visit the following link: Underage Drinking - MADD.
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Mothers Against Drunk Driving ®
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