BGA | BUSINESS IMPACT
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University research is best placed to offer ways to address these questions. It seeks to analyse and understand what’s happening and, on that basis, tries to identify both long- and short-term solutions. This can only happen via high-quality comprehension of the situation in question. This truth about immediate and current challenges applies with equal and compelling strength to the future of our planet in many areas: the structure of humans, our DNA and our cells; the nature of our universe in all its unfolding complexity; the artistic and cultural achievements of our civilizations over history; the basic rules of mathematics and law; and indeed to all the enormously varied aspects of our civilisation which determine how we have lived, how we live now and how we will live in the future. Aligning research efforts The process of unpicking the truth about all these things has been made more difficult because research has historically not been
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very week brings new and often dangerous challenges. Businesses and governments across the world have to face up to events as disparate as Covid-19, terrorist attacks, intense fires in Australia and California, the Brexit disruption on trade, and the spread of 5G, with its implications for our systems of manufacturing production.
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