Haire’s Vision (CONT’D FROM PAGE 1)
Weathering The Covid Storm World markets were left in chaos by the Covid pandem- ic, but Haire weathered the storm because it had such a long-standing reputation at its disposal. “We’re so in tune with our customers and the market that we can anticipate their needs,” said Quinn. “We’ve been around for a very long time, and we’ve built great relationships, so during Covid, we were able to use our industry experience to hypothesize what was going to happen as the pandemic passed. We’ve always been a forward-thinking group at Haire. Because of our close re- lationships with our customers and our focus on the cor- rugated market, we were able to stay ahead of the curve, and we’re not at the mercy of anything going on in the world outside of our control.” The Apstar Difference “In 2005, when we started selling Apstar machinery, which includes die cutters and flexo folder gluers, we made the decision to purchase an Apstar and put it on the floor,” said Quinn. “And we’re proud to say that we’ve had an Apstar rotary die cutter on the Haire’ floor, under pow- er, for 17 years. We’re changing those machines out every year or so. We will always have an Apstar here running on the floor to support our customers, both from a training point of view, bringing people in and showing them the machinery and the training of crews.” “And if people put their hands on these machines,” said
offices, an expanded parts area, a new Machinery Show- room and expanded Technical Training Center. Haire Group has already invested more than $5 plus million dol- lars in machinery for the training center, and in a time of unprecedented challenges to the supply chain, the com- pany thought it prudent to invest another $7 million in in- ventory so that customers were never in a position of hav- ing to wait to have their orders met. “We are actively moving pieces in place so that we are never the reason for an install being held up,” said Umlauf. “A company may have to wait on their prefeeder or stack- ers to get the project scheduled, but they won’t be wait- ing on us. In this time of turbulence when companies can’t project or put a target date on when they can do an install, we are not going to be the reason for the delay because we have all the pieces in place here.” “Every time we get a demo machine, half the time it’s sold before it even hits the floor,” added Quinn. “The minute we have one, they’re gone. Two of the machines currently on the floor here have already been sold. So once one of the machines is shipped to a customer, we already have its replacement here. And as with everything, the customer comes first. It is important that we have ma- chines here for training and sales purposes, but if our cus- tomer demonstrates a need for one of the machines, then getting it out to them is our first priority.”
CONTINUED ON PAGE 28
• Machinery selection • Plant layout • Project Management • Consulting
A true corrugated industry veteran with nearly 50 years’ experience, Richard Etra can help you with every aspect of box plant operation. Contact Richard today for a no-cost consultation: email: richard_etra@etracorrugatedsolutions.com ph: 917-647-9520
26 April 17, 2023
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