Influencer Collaborations
Examples of Influencer Collaborations: • Thematic Gifting Occasional driven gifting for Ramadan, Eid, Festive, Mother’s Day etc. • New Product Launches Promote new products or collection through gifting and highlighting it on their social channels. • Boutique Experiences Inviting the influencers to visit a boutique and experience selecting their dates, chocolates or gourmet products, highlighting the experience in addition to the variety of products. • Unique Content Highlight a trend or driving key a message to promote the brand or a specific product. e.g. Date Dhibs – drive awareness of the product, it’s use as well as health benefits and gift complimentary gourmet products like Tea, Qahwa and Coffee. • Competition Offering complimentary products or collection to influencers to give away to their followers through competitions on their social channels.
GUIDELINES - SOCIAL MEDIA
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