NFA Digital Magazine April 2025

Victorian Sliders® Celebrates 20 Years With The Relaunch Of Two Dynamic Websites And A Fresh Brand Identity

A New Era of Branding As part of this transformation, we are also rebranding both Victorian Sliders® and ECOSlide® to better align with our evolving market presence and company vision. Victorian Sliders® has been updated and modernised while maintaining its familiar appeal. The refreshed branding ensures relevance in the industry, aligning all documentation and materials to reflect a professional and consistent identity as the business continues to grow. ECOSlide® is being relaunched as a dedicated consumer brand to enhance market pull and generate greater homeowner demand. The rebrand also shifts the focus to a broader narrative of environmental sustainability, energy efficiency, and responsible living. We are committed to showcasing the credentials of our business, highlighting our key achievements, and reinforcing our position as an industry leader in innovation and sustainability. Our dual-website strategy and refreshed brand identity are testaments to our commitment to both our trade partners and end consumers. By strengthening our B2B engagement while implementing a powerful pull-marketing strategy, we are creating new opportunities for growth, innovation, and customer satisfaction. As we mark two decades of success, Victorian Sliders continues to evolve with the industry. We invite you to explore our new and improved websites, designed to enhance your experience and support your journey with us. Visit VictorianSliders.co.uk for trade resources and ECOSlide.co.uk to discover the beauty and benefits of ECOSlide® sash windows.

As Victorian Sliders enters its twentieth year, we are embracing a fresh chapter in our journey with the relaunch of two dedicated websites and an exciting rebranding initiative. This significant milestone underscores our continued growth and commitment to innovation, ensuring that we remain at the forefront of the sash window industry. Our industry-leading website, VictorianSliders. co.uk, has been revitalised to provide an enhanced experience for our business-to-business (B2B) partners. With a wealth of industry knowledge, technical specifications, and tailored resources, this platform serves as a comprehensive hub for trade professionals. Here, our customers can access detailed product information, technical support, and the latest updates from our expert team, reinforcing our position as the go-to supplier for high-quality sash windows. In parallel, we are excited to introduce ECOSlide. co.uk, a brand-new website designed to fuel demand for our renowned ECOSlide® sash windows. This platform is dedicated to homeowners, guiding them through the many features and benefits of choosing ECOSlide®. Through engaging content, inspiring visuals, and a user-friendly interface, EcoSlide.co.uk aims to educate and empower homeowners, ultimately driving leads for our valued trade customers.

For more information, please contact: Victorian Sliders Marketing: marketing@vhwg.co.uk

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